Sr. Copywriter

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.
About the Role – Marketing Copywriter (Midto Senior-Level) We are seeking a Mid-to-Senior Level Marketing Copywriter to join our small but growing Creative Marketing team and help craft messaging that captivates audiences, converts into demo requests and sales, and elevates our brand awareness and industry credibility.
As an in‑house Creative Team, we primarily work on B2B marketing communications, including Brand Campaigns, Events Signage, Marketing Emails, Display Ads, Internal and External Newsletters, Social Media Marketing Content, Hype Videos, Sales Presentations, Website copy, and more.
What You’ll Do Write clear, compelling, and conversion‑focused copy for digital marketing campaigns, sales collateral, and ad creatives.
Ask the right questions to ensure your assignments are on‑point with the appropriate objectives that serve the company’s aspirations.
Ideate everything from event themes to brand campaigns.
Translate complex martech concepts into digestible, engaging messaging that resonates with our target audiences.
Partner with Designers, Growth Marketers, and Brand Strategists to develop cohesive campaigns.
Optimize copy for performance, leveraging A/B testing and analytics to refine messaging strategies.
Contribute to brand voice development, ensuring consistency across all touchpoints.
Stay ahead of industry trends and competitor messaging to keep our content fresh and impactful.
What We’re Looking For 3‑6 years of experience in traditional advertising/marketing copywriting within SaaS, B2B tech, or martech industries.
Equally helpful would be traditional Ad Copywriting with Agency Experience.
Strong portfolio showcasing a range of marketing copy, from short‑form ads to long‑form thought leadership.
Ability to distill technical concepts into interesting, audience‑friendly copy.
Experience with SEO, CRO, and performance marketing tactics is a nice‑to‑have.
Unparalleled attention to detail, other‑worldly creativity, and a self‑starter mentality so you can take direction and run with it.
Why Join Us? Become part of a dynamic marketing team within a publicly traded, AI‑powered martech company.
Work on diverse projects that challenge the status quo and inspire excitement.
Collaborate with top‑tier creative and marketing minds in an innovative, high‑energy environment.
Benefits & Perks Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, and Pet Insurance and more
Salary Range The salary range for this role is $90,000 – $120,000.00, depending on location and experience.
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

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