Marketing Manager

The Strategic Marketing Manager leads the strategy, development, and execution of all external marketing messaging, participates in strategic planning for business development, and matures customer insights to drive growth. This individual ensures the most impactful messaging for customer‑facing events, trade media relations, social media, and strategic growth initiatives. Critical to success in this position is the ability to lead and develop the Strategic Marketing team while also collaborating with key stakeholders outside of marketing such as executive leadership, corporate communications, business development, product management, and outside vendors.

Essential Duties and Responsibilities

Provides strategic leadership to create results‑oriented, integrated marketing campaigns that drive awareness, preference and increase demand

Builds and manages talent to enable capabilities supporting organizational strategies

Creates goals and measurement plans to gauge success of marketing initiatives and ensure appropriate investment of resources

Oversees all marketing communications (testimonials, marketing tools and sales aids, social marketing, creative content for print, trade show, video) while upholding the brand

Creates innovative marketing strategies that attract customers and support current programs, products and customers

Manages trade show budget

Partners with key stakeholders to create and execute creative content for trade shows and other major initiatives

Initiates, directs and executes on multiple projects, initiatives and timelines

Maintains strong vendor relations and manages resources and projects

Builds market understanding of emerging trends and competitive landscape

Qualifications and Education Requirements

Minimum 7 years of experience working with social/digital, new product implementations, marketing, advertising, integrated campaigns

Minimum B.S. or B.A. Degree in marketing, business management, communications, or related field; Master’s degree a plus

Prior management and leadership experience

Due to U.S. Government contract requirements, only U.S. citizens are eligible for this role.

Preferred Skills

3+ years management and leadership experience

Knowledge in B2B, B2C and end‑to‑end marketing

High competency in project and stakeholder management

Working experience with military customers an advantage

Modeling and simulation industry experience a plus

Security Responsibilities
Must comply with all company security and data protection / usage policies and procedures. Personally responsible for proper marking and handling of all information and materials, in any form. Shall not divulge any information, or afford access, to other employees not having a need‑to‑know. Shall not divulge information outside company without management approval. All government and proprietary information will be accessed and stored electronically on company provided resources.

Incumbent must be eligible for DoD Personal Security Clearance.

Due to U.S. Government contract requirements, only U.S. citizens are eligible for this role.

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Physical Demands

Ability to operate a personal computer, communicate via telephone, and give oral presentations

Ability to work overtime as required

Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for their job. Duties, responsibilities, and activities may change at any time with or without notice.

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