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Commercial Marketing Specialist (Food Service On-Premise)

Coca-Cola Beverages Florida, Tampa, FL, USA

Job type: Full Time


Coke Florida is searching for a FSOP (Field Service On Premise) Commercial Marketing Specialist to work out of our Tampa Headquarters office.

This position supports the Commercial Marketing Leadership team across all channels: Retail (Large Store, Small Store, Drug/Value & Independents) & Food Service On Premise (FSOP) in fulfilling the strategic annual business plan priorities.

Roles and Responsibilities

Manages activation and execution of Marketing/Pillar promotions supporting business-driving initiatives and brand/package growth priorities aligned with annual plans.

Assist in the fulfillment of contractual marketing fund requests, including adherence to contractual funding agreements and other budget requirements (i.e. ordering of premiums, working with the internal print shop).

Assist in the creation of toolkits, collateral material, print requests, and invoicing.

Supports cross-functional team project requests (e.g. Customer Incentive Programs, Internal Sales Incentives) to grow share and through in-store display execution.

New Business

Assist in gathering of information, data, imagery, etc to support New Business pitches.

Create and maintain an archive of new business materials and information.

Assist Sales and Franchise Development with relevant Marketing needs for FSOP Customer Marketing Agreement creation and renewal.

POS Store Channel Marketing/Contractual Marketing Programs Ownership

Develop and execute tailored channel toolkits supporting Customer Contractual Marketing Agreements & Pre-Approved Contracts (All Tier Levels).

Maintain Local Marketing Budget Tracking (Customer Marketing Funds), Invoicing (CONA) and monthly reporting for budget reconciliation.

Responsible for development and execution of Retail & Food Service (FSOP) POS/Merchandising in support of all Channel customer needs.

Local Activation/Event Execution of Asset Partnerships

Assist in the planning, activation, and execution of customer events, including sampling tours, Grand Openings and charitable events.

Oversight of the planning and execution with Coke Florida's approved Agencies.

Maintain activation inventory, tools, and equipment for reuse at future events.

Coordinate the logistics of ordering and delivering samples to activation event locations.

Requirements

2-4 years of relevant on-premise sales or marketing experience

Experience working in marketing, CPG, Food Service industry desired

Knowledge of Shopper Marketing Channels desired

Previous experience working within a team

Strong communication, both written and verbal

Benefits

Total Wellness Programs including health, dental and vision plans

401K program with healthy company match

Supplemental Life Insurance

Three weeks of vacation pay, and 10 company paid holidays*

Tuition reimbursement

Employee Assistance Programs (EAP)

Competitive compensation

Coca-Cola Beverages Florida is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

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