Content Marketing & SEO Specialist Job at selfpublishing.com in Austin

At

SelfPublishing.com , we help people turn their ideas into bestselling books — and their books into movements that change lives.
We’ve helped thousands of authors publish, launch, and grow their impact — reaching millions of readers worldwide. Now, we’re looking for a

Content Marketing & SEO Specialist

to help us amplify that impact even further by driving high-intent traffic, boosting conversions, and helping more authors find us when they need us most.
This isn’t just about ranking for keywords.
It’s about creating content that moves people — that inspires action, earns trust, and helps real writers make their dream of publishing a reality.
If you’re part data nerd, part storyteller, and totally obsessed with growth — this might be your dream role.
Your mission:

Grow high-intent organic traffic.
That means focusing on the people most likely to work with us — not vanity clicks or empty pageviews. You’ll have full creative and strategic freedom to prioritize whatever will move the needle fastest.
We want someone who can own growth — from SEO and content to site performance and link strategy — and help us become the go-to authority in the publishing space.
What You’ll Be Doing

Updating and republishing blog posts to improve user experience and reader engagement (think: consolidating posts, improving CTAs, fixing links, adding visuals, and tightening up copy)
Managing

on-page SEO

optimizations across existing and new content
Executing

technical SEO fixes

(broken links, schema, internal linking, 301s, etc.)
Leading

backlink acquisition efforts

— creating share-worthy content, infographics, and outreach campaigns that grow our domain authority
Publishing new blog content when it supports growth goals — ensuring strong RankMath SEO scores and a smooth publishing process
Continuously improving content quality, readability, and engagement
Adding and updating

affiliate links

to maximize organic affiliate revenue
A

talented writer with an analytical mind

— someone who can blend creativity, curiosity, and data to craft content that ranks and converts.
Proven experience

doubling or tripling organic traffic

through content and SEO
Deep SEO expertise

— from strategy and content optimization to technical fundamentals
Strong

writing and storytelling skills

that bring clarity and authority to every piece
A personal

passion for books, publishing, or author education
An eye for data — you love seeing how content performs and optimizing for impact
Experience in a

publishing, education, or creative services

business
Success building organic traffic around

service-based funnels
Comfort with

analytics tools

(Google Analytics, RankMath, Ahrefs, or SEMrush)
Familiarity with

affiliate optimization

and

content ROI tracking
The Pay

$60,000 – $80,000 / year

(depending on experience)
Health, dental, and vision insurance
PTO + paid holidays
401(k) option
Monthly self-care stipend
Work alongside a mission-driven team helping authors make an impact through books
Location:

Austin, TX — this role is

in-office, 5 days a week
If you’re ready to grow traffic, elevate our content game, and help thousands of aspiring authors discover us — we’d love to meet you.
Apply now and help us build the future of selfpublishing.com.

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