Vice President, Communications Planning

VP, Communications Planning Architect award-winning healthcare campaigns. Do you live and breathe consumer insights? Are you a strategic visionary with a passion for crafting communications plans that inspire action and deliver impactful results? CMI Media Group, the industry leader in healthcare marketing, seeks a dynamic and collaborative VP, Communications Planning to lead our team in crafting groundbreaking campaigns that make a difference in people's lives. In this role, you will:
Lead with vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives.
Uncover what matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies.
Build the blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story.
Champion collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life.
Elevate our thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning.
What you bring to the table:
10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape.
Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth.
A passion for uncovering consumer insights and translating them into actionable communication strategies.
Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action.
A collaborative spirit and a "can-do" attitude, thriving in a fast-paced environment.
Why CMI Media Group?
Make a difference: Contribute to meaningful healthcare campaigns that improve lives.
Lead with purpose: Guide a talented team and shape the future of healthcare communications.
Thrive in a collaborative culture: Join a supportive and diverse environment that values innovation and growth.
Excellent benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development.
The base salary for this position at the time of posting may range from $115,000 to $230,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility, and qualifications. We offer a competitive benefits package—please visit WPP Benefits for more details.