Content writer / copywriter

Part-Time Content Writer We need a part-time content writer to convert complex research and long-form technical inputs into digestible B2B/B2G content because we do not have content writers on the marketing team. This need is already explicit in our content planning work: the Praxis OKRs called for "new research to translate for non‐research audiences" and "evergreen topics to keep the pipeline active." In addition, we maintain research-heavy source material that is valuable but time-consuming for non-writers to shape into externally readable content. A dedicated contractor will keep the blog/content pipeline moving and free SMEs and marketers to focus on strategy, launches, and stakeholder work.
Key Responsibilities:
Distill ETS/Praxis research, reports, and SME inputs into clear, credible B2B/B2G content (blogs, briefs, web copy, and occasional organic social), ensuring the "science behind Praxis" is communicated accurately and accessibly.
Turn research-heavy inputs into blog posts and content assets that are readable for district/state decision-makers and other non-research audiences
Extract the "so what": summarize findings, implications, and practical takeaways; maintain accuracy and cite sources appropriately
Produce evergreen content to maintain publishing cadence between launches
Repurpose long-form work into short-form derivatives (e.g., executive summaries, one-pagers, web copy, or light organic social snippets) as needed
Suggested outputs (starter scope; adjustable):
2 SEO-informed blogs/month (or 1 deep blog + 1 lighter post)
1 short "brief" or downloadable summary/month
4–6 social snippets per blog for organic reuse
Take-away and downloadable content for use in lead generation