Our client is looking for a media planner to join their team!
Title: Campaign Media Planner
Location: New Jersey
Onsite: 3 days/week
Duration: 3- 6 months
Hours per week: 40
Rate: $50-55/hr
About the role:
As a Campaign media planner you will own the execution recognition and delivery of sales revenue. The ideal candidate will have 3-5 years professional experience with End-to-End Digital Media Campaign Management Digital Media Planning and professional experience managing a media mix of more than one platform and channels especially in paid channels such as Display Mobile Social Search and Programmatic.
Day-to-day responsibilities:
- Planning executing managing and optimizing end-to-end campaigns.
- Understanding upper funnel [brand messaging calls to action] and lower funnel [direct response conversion] campaign tactics.
- Partnering closely with internal teams including account management sales and advanced analytics to define metrics and measure success of campaigns using internal analytics.
- Maintaining and organizing campaign-specific materials in the teams shared document repository.
- Managing the day-to-day campaign maintenance including internal and external questions regarding accurate campaign implementation pacing and the performance of various campaigns.
- Developing growing and maintaining relationships with internal teams through exceptional client service and becoming a trusted advisor.
- Working with trafficking teams to traffic tags and ensure accurate tracking for campaigns.
- Building and delivering media plans for new client opportunities using strategic insights and best practices.
- Regularly consulting sales teams on insights to clients detailing performance campaign optimizations and new opportunities.
Minimum Qualifications:
- 2-3 years professional end to end Digital Media Campaign Management experience with the following skills:
- Retail media experience
- Experience with Media Planning Building Media Plans and firm understanding of traditional and interactive media planning elements.
- Experience with multiple digital media products and channels: Social Display Mobile Search Paid Programmatic etc. Specifically keyboard experience within Paid channels such as Display Mobile Social Search and Programmatic etc.
*MUST BE ABLE TO COMMUTE INTO HOBOKEN, NJ*