Product Director, Regional Marketing, CAPLYTA

Job Function
Marketing

Job Sub Function
Product Management

Job Category
Professional

Job Location
Titusville, New Jersey, United States of America

Position Title
Product Director, Regional Marketing – Neuroscience Franchise, CAPLYTA®

About the Role
Johnson & Johnson is searching for the best talent for a Product Director, Regional Marketing in the Neuroscience franchise, supporting CAPLYTA®, located in Titusville, NJ.

About Neuroscience
Our Neuroscience team tackles the world’s toughest brain health challenges including multiple sclerosis, Alzheimer’s disease, Parkinson’s disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient‑focused team helps address some of the most complex diseases of our time.

Responsibilities

Develop TLL content strategy ensuring it is aligned with overall brand strategy inclusive of the promotional medical education strategy and deploy all customer‑facing assets for the TLL team

Develop and deliver training to elevate TLL competencies and engagement effectiveness

Identify new tools, technological capabilities, and insight‑generation resources to increase TLLs customer engagement effectiveness

Leverage identified insights to develop and deploy new TLL resources for impactful customer engagement

Ensure coordination and collaboration across the Neuroscience Portfolio Brand, Franchise, and Medical Teams and CAPLYTA marketing team to maximize TLL effectiveness meet evolving business needs

Plan and deliver content for Regional Marketing Programming, including product theaters and other promotional medical education events, and partner with TLLs for execution at the local level

Identify strategic regional peer‑to‑peer and payor‑related executional opportunities and determine regional advisory board needs to shape thought leader engagement approach, advance brand advocacy, and inform tactical execution

Evolve and manage overall TLL customer engagement selection to prioritize current and emerging national and local KOLs for optimized reach and frequency of engagement

Develop and manage all TLL performance reporting for quarterly business reviews and key insight generation

Manage overall TLL budget

Qualifications

A minimum of a bachelor’s degree is required, MBA is preferred but not required

Psychiatry and/or mental health experience preferred

A minimum of 5 years’ experience in Sales, Marketing, Access, Managed Care Account Management and/or related fields and Healthcare professional marketing experience is required

Demonstrated experience in critical marketing competencies such as strategic thinking, insight generation, big picture orientation, attention to detail, and analytical skills.

Must be innovative, proactive, and have excellent business acumen.

Must be capable of managing and prioritizing multiple priorities.

Must demonstrate ability to work effectively in a matrix and unstructured environment.

Must be able to fully access needs of the brands across the portfolio in collaboration with brand leadership

Interpersonal flexibility to effectively interact with a broad range of personnel, advanced communication, presentation, and facilitation skills are required.

Proven ability to influence without authority and drive impactful cross‑functional collaboration in large groups.

Ability to travel up to 30% throughout the United States, including overnight, weekend travel and time spent in the Titusville, NJ.

Salary Range
$122,000.00 – $212,750.00

Benefits

Vacation – 120 hours per calendar year

Sick time – 40 hours per calendar year; for employees who reside in the State of Colorado – 48 hours per calendar year; for employees who reside in the State of Washington – 56 hours per calendar year

Holiday pay, including Floating Holidays – 13 days per calendar year

Work, Personal and Family Time – up to 40 hours per calendar year

Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child

Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year

Caregiver Leave – 80 hours in a 52‑week rolling period

Volunteer Leave – 32 hours per calendar year

Military Spouse Time‑Off – 80 hours per calendar year

Equal Opportunity Employer
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Accessibility Supports
If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via

Required Skills
Brand Positioning Strategy, Collaborative Selling, Commercial Awareness, Content Marketing, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Developing Others, Digital Marketing Platforms, Execution Focus, Financial Analysis, Financial Competence, Inclusive Leadership, Industry Analysis, Innovation, Leadership, Operations Management, Performance Measurement, Sales Promotions, Succession Planning

Preferred Skills
Brand Positioning Strategy, Collaborative Selling, Commercial Awareness, Content Marketing, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Developing Others, Digital Marketing Platforms, Execution Focus, Financial Analysis, Financial Competence, Inclusive Leadership, Industry Analysis, Innovation, Leadership, Operations Management, Performance Measurement, Sales Promotions, Succession Planning

#J-18808-Ljbffr