BYOMA is looking for a strategic and entrepreneurial
HCP Marketing
Manager
to lead BYOMA’s efforts in the
HCP community , with a focus on
dermatologists and skin health professionals . This role will play a pivotal part in bridging BYOMA’s science‑led story with clinical credibility, driving awareness, advocacy, and education across North America and beyond.
You will be BYOMA’s
marketing lead for the HCP world
- responsible for developing and executing strategies that position BYOMA as the dermatologist‑trusted, barrier‑care skincare brand of choice. You’ll lead all aspects of
HCP strategy, engagement, and education , working closely with marketing, product development, sales, and global partners to build a best‑in‑class dermatology engagement model.
Location:
Manhattan, NY (must have the right to live and work in the US)
In office:
4 days per week
Key Responsibilities
Develop and own BYOMA’s global HCP marketing strategy, with a primary focus on North America, aligning with global brand goals and regional priorities.
Define a clear vision for how BYOMA engages, educates, and earns credibility among dermatologists and other skincare professionals.
Build launch, growth, and retention strategies for BYOMA’s clinical and professional initiatives, driving both short‑term awareness and long‑term loyalty.
Establish KPIs and success metrics to evaluate campaign performance and optimize efforts in real time.
Design and lead dermatologist engagement programs - from helping form an advisory board, to education programs, to our HCP conference presence and strategy, sampling, and partnerships.
Identify and cultivate relationships with key opinion leaders (KOLs) and rising voices in dermatology, aesthetics, and skin science.
Develop authentic, science‑backed materials and tailored campaigns that reinforce BYOMA’s commitment to skin barrier health and transparency.
Partner with internal R&D, communications, and brand teams to ensure scientific storytelling and product innovation are effectively communicated in the HCP space.
Cross‑Functional Collaboration
Work hand‑in‑hand with Global Marketing, PD, and Sales teams to ensure alignment of HCP efforts with consumer marketing and retail strategies.
Partner with Regulatory and Compliance to ensure all promotional and educational materials meet industry standards.
Manage and inspire agency partners to deliver creative, compliant, and impactful campaigns and programs.
Champion cross‑market knowledge sharing to elevate HCP marketing best practices globally.
Qualifications
4+ years of experience in marketing, with a proven record in HCP, medical, or dermatology marketing - preferably within beauty, skincare, or health‑oriented CPG.
Understanding of the dermatology landscape, including professional engagement and medical communications.
Experience executing product launch and education strategies in the U.S. market
Strong strategic thinking, analytical rigor, and creative vision.
Excellent presentation, and communication skills.
Comfortable working in a fast‑paced, entrepreneurial environment.
Open to travel, potentially up to 30% (primarily across North America; occasional international).
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HCP Marketing Manager
BYOMA, New York, NY, USA
Pay: 60.000 - 80.000
Job type: Full Time