Digital Marketing Manager

Overview
We are partnering with a growing, market-leading manufacturer to hire a Digital Marketing Manager who will play a critical role in scaling and modernizing digital marketing capabilities.

What You'll Do

Own Digital Marketing Execution – act as central point of coordination; translate strategy into clear project plans, timelines and deliverables; manage workflows, dependencies and cross‑functional alignment.

Lead Website & Digital Experience Operations – oversee day‑to‑day operations across web properties and digital touchpoints; coordinate content updates, SEO enhancements, UX improvements and site changes; ensure all updates are implemented, tested and launched accurately; oversee lead capture processes (forms, routing and tracking); support marketing automation and customer journey optimisation; manage relationships with external agencies and partners; provide direction, prioritise work and ensure quality execution; review deliverables for accuracy, consistency, performance; serve as business owner for key marketing platforms (CMS, SEO tools, analytics etc.); coordinate system integrations and maintain data governance; ensure proper tracking, reporting and campaign attribution.

Manage Customer Journey & Lead Workflows – oversee lead capture processes; partner cross‑functionally to ensure leads delivered and handled effectively; support marketing automation processes and customer journey optimisation.

Own Vendor & Agency Performance – manage relationships with external agencies and marketing partners; provide direction, prioritise work and ensure quality execution; review deliverables for accuracy, consistency, performance.

Drive Marketing Technology & Data Quality – serve as business owner for key marketing platforms; coordinate system integrations; maintain data governance; ensure proper tracking, reporting and campaign attribution.

Ensure Quality & Operational Excellence – lead QA processes across campaigns, web updates and digital releases; conduct audits to identify issues and improve performance; support structured release management processes.

Support AI & Process Innovation – leverage AI tools to improve marketing efficiency and scalability; identify opportunities to enhance workflows and execution speed.

What We're Looking For

6‑10+ years of experience in digital marketing, marketing operations or similar roles.

Hands‑on experience with website management, CMS platforms, SEO and campaign execution.

Strong understanding of lead lifecycle management, tracking and digital workflows.

Experience working with or managing agencies and third‑party vendors.

Familiarity with marketing technology tools and analytics platforms.

Exposure to AI tools within marketing environments (plus).

Key Strengths

Highly organised with strong project management skills.

Able to work cross‑functionally and influence without direct authority.

Comfortable operating in a fast‑paced, evolving environment.

Willing and able to stay hands‑on when needed.

Desired Skills and Experience
Marketing, Digital Marketing, Digital, Email Marketing, Social Media Marketing, Content Creation, Marketo, CMS, Content Management System

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