Digital Marketing Manager, Paid Media

Digital Marketing Manager, Paid Media page is loaded## Digital Marketing Manager, Paid Medialocations:

Monterreytime type:

Full timeposted on:

Posted Todayjob requisition id:

261598**About the Role**Blue Yonder is seeking a Digital Marketing Manager, Paid Media to lead global B2B SaaS paid media strategy and execution. This is a hands‐on, highly strategic individual contributor role for someone who thrives at the intersection of performance marketing, data, and cross‐functional influence.You’ll own paid media across LinkedIn, search, display, audio, and video/CTV—while helping shape how a global marketing organization plans, funds, and executes campaigns.**What You’ll Do*** Lead end‐to‐end paid media strategy and execution across multiple channels.* Design and optimize multi‐channel B2B SaaS campaigns that support demand generation and ABM programs.* Own global paid media budget planning, allocation, and optimization, ensuring spend is intentional and performance‐driven.* Use 6sense or similar platforms to drive audience targeting, prioritization, and insights.* Analyze campaign performance and translate data into actionable recommendations.* Partner cross‐functionally to ensure paid media integrates seamlessly across the marketing ecosystem.* Act as a strategic advisor—helping teams make smarter decisions about channels, budgets, and audience strategy.**What You Bring*** Strong experience managing B2B SaaS paid media programs.* Advanced expertise in LinkedIn Ads; solid experience with paid search, display, and video.* Hands‐on experience with 6sense or comparable ABM/intelligence tools.* Excellent analytical and financial skills, including advanced Excel proficiency.* Ability to influence and lead without direct authority.* An omni‐channel mindset and curiosity about evolving martech capabilities (e.g., CDP, DAM).**Why This Role Is Different*** You’ll operate at a strategic level while staying hands‐on.* You’ll influence how a global marketing org plans and spends—not just run campaigns.* You’ll help shape the future of paid media at an enterprise B2B SaaS leader.**Our Values**All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
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