Senior Marketing Coordinator

Work Shift
Day

Work Day(s)
Monday-Friday

Shift Start Time
9:00 AM

Shift End Time
5:00 PM

Worker Sub‑Type
Regular

Children’s is one of the nation’s leading children’s hospitals. No matter the role, every member of our team is an essential part of our mission to make kids better today and healthier tomorrow. We’re committed to putting you first, and that commitment is at the heart of our company culture: People first. Children always. Find your next career opportunity and make a difference doing what you love at Children’s.

Job Description
The senior marketing coordinator is responsible for developing and implementing marketing plans and managing tactics from initiation through final project delivery. This role requires the coordinator to understand the fundamentals of marketing and work on a variety of projects simultaneously while being flexible and shifting priorities as business needs change. Projects may include website content, videos, e‑communications, printed collateral, conference planning & logistics, photo and video shoots, and/or advertising.

The coordinator knows how to lead effective meetings, have strategic conversations, and consult business partners by providing thoughtful marketing solutions to achieve business goals. He/she understands how to create marketing plans and track budgets so that projects are strategically aligned and delivered on time and in scope.

The coordinator has experience working with cross‑functional teams (writers, designers, digital coordinators, social media, etc.) and understands project‑management basics including creative brief writing. This role requires someone who proactively initiates projects and knows when to elevate concerns. The coordinator understands the full spectrum of marketing from initiation through post‑campaign reporting, including the creation and delivery of effective presentations that tell a story and highlight successes using analytics and collaborative reports from cross‑functional teams.

Experience

5 years of experience in marketing, communications, advertising, healthcare, non‑profit, and/or fundraising agency experience.

Preferred Qualifications

No preferred qualifications.

Education

Bachelor’s degree in marketing, advertising, journalism, communications, business, or a related field.

Certification Summary

No professional certifications required.

Knowledge, Skills, and Abilities

Excellent verbal and written communication skills.

Exhibits exemplary attention to detail.

Exhibits ownership, accountability, and a growth mindset.

Exhibits role model‑level professionalism and demonstrates respect for team members and ideas.

Resourceful and creative problem‑solver who can identify issues quickly and provide thoughtful solutions.

Creates strategic marketing and communications plans and understands how to execute them collaboratively.

Ability to take initiative, plan, organize, implement, and evaluate effectiveness of multiple projects.

Ability to manage various information sources and digital platforms.

Ability to flex and pivot as needs change.

Maintains skill levels in technology tools required to perform job requirements.

Understands best practices and processes for project management; experience with project‑management software is a plus.

Proficient in Microsoft Office applications (Word, Excel, PowerPoint, Outlook).

Job Responsibilities

Exhibits initiative, proactivity, and curiosity to develop integrated key messages, plans, and recommendations with cross‑functional marketing and communications teams.

Collaborates with business partners to achieve program goals through creation and implementation of comprehensive, strategic, and integrated marketing plans.

Understands the role of tactics and different communication channels to report on effectiveness.

Creates effective, compelling, and consultative presentations; understands business goals, marketing channels, and marketing plans to confidently present to teams and business partners.

Creates meeting agendas to effectively lead and align discussions; proactively initiates next steps following meetings to keep initiatives moving forward.

Asks insightful questions and ensures project goals are strategically aligned and agreed upon before kicking off with business partners or internal creative teams.

Demonstrates analytical skills and applies analytics or insights from research to optimize ongoing marketing and program efforts.

May supervise interns as needed.

Manages a wide range of projects and multiple timelines including website content, videos, e‑communications, printed collateral, conference planning & logistics, and/or advertising.

Initiates projects by asking thoughtful, strategic questions that lead to valuable project insights and strives to identify new ideas and ways to reinvent existing projects.

Writes and uses creative briefs to guide projects and deliver on main objectives.

Identifies issues and works with managers or other team members to quickly provide solutions and keep projects moving forward.

Balances urgency with accuracy to deliver the best work.

Prioritizes workload to adjust and pivot when business needs change.

Maintains brand consistency by learning visual identity standards and editorial style guide.

Tracks progress, maintains budget tracker, and reconciles project plans as needed to ensure projects deliver on time and on budget.

Understands digital content and orientation towards search engine optimization.

Uses project‑management platform and follows departmental processes for managing projects.

Children’s Healthcare of Atlanta is an equal opportunity employer committed to providing equal employment opportunities to all qualified applicants and employees without regard to race, color, sex, religion, national origin, citizenship, age, veteran status, disability or any other characteristic covered by applicable law.

Primary Location: 1575 Northeast Expy NE

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