Paid Search Coordinator

Paid Search Coordinator

CO, US, AZ, US, UT, US, OR, US, CA, US, WA, US - Remote
The Role:
As an Account Coordinator, Retail Paid Search, you will be an expert in production work at DEPT and will support your account teams by executing production tasks quickly, with high quality, and error-free. Our Account Coordinators are analytical, detail-oriented, and they understand the "Why" when it comes to activation strategy, budgeting, bidding, and testing methodology. As an Account Coordinator, you will have a good understanding of Paid Search, proficiency in Excel/Sheets, and experience in Retail Search. You will own activation strategy, campaign management, and communication of specific portions of client accounts. Our Account Coordinators are capable communicators and vital members of our large account teams at DEPT!
While DEPT is a remote-first company, this role requires candidates to be located in either the Mountain or Pacific time zones.
What You'll Do:
Developing a strong proficiency in core paid media channel execution within Amazon Search, Walmart Search, Best Buy Search and Target Search.
Determining the best methodology for a campaign build: overall theme, keywords, audiences, parameters, settings, ads, etc. to best hit client goals.
Monitoring campaigns daily to look for performance fluctuations and trends.
Developing client-facing performance write-ups for the Account Manager's review.
Crafting clear and compelling internal and external communications.
Understanding different bidding methodologies (smart bidding vs manual) and the strategy behind the bid adjustments as well as owning the implementation from standard bids to other modifiers as needed.
Understanding key concepts around audience strategy (remarketing, audience targeting/layering, persona development).
Working collaboratively and cross-functionally across internal channels to manage project deliverables and ensure client satisfaction
What You Bring:
A minimum of 6 months' paid search experience and be comfortable with topics such as budgeting, bidding, and testing methodology
Experience with at least one of the following retail platforms: Amazon Search, Walmart Search, Target Search or Best Buy Search
Proven prior work experience in a production-oriented or similar role
Strong analytical and reporting skills and be proficient in Excel; you already know vlookup, pivot tables, concatenating, text to columns, and love working with numbers
Candidates being considered for this role will be to be located in either the Mountain or Pacific time zones.
Additional Things That Will Impress Us:
An Amazon/Walmart Search Ads certification
You are an energetic and creative search marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the search engine marketing space
Strong written and verbal communication skills
You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
A desire to stay current with the latest marketing trends
What Do We Offer?
Healthcare, Dental, and Vision coverage
401K plan, plus matching
PTO
Paid Company Holidays
Parental Leave
We Support You Being You:
DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We're committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone's identity, background, beliefs, lifestyle, or disabilities. So tell us about any accommodations you need. It's totally confidential and only used to make sure you feel fully supported at every step.
DEPT participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corp-certified company passionate about purpose-driven work. Our hope is that you can feel good about the contributions DEPT is making to the world and we always have an open door for your ideas in making the world a better place.
Learn more about DEPT
Diversity, Equity, & Inclusion
At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
#LI-Remote
The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible.
US Remote Range
$50,000 - $60,000 USD