Digital Media Specialist

Overview
Auburn University Student Affairs is searching for a Digital Media Specialist to join our Communications and Marketing team!

Under the direction of the Digital Content Manager, this individual will leverage dynamic, creative, and multimedia storytelling to showcase the Auburn student experience through engaging content for web and social media.

The Digital Media Specialist will execute digital marketing strategy and oversee Student Affairs’ presence across online channels. Managing @auburnstudents social media accounts, the selected candidate will implement campaigns across platforms, coordinate the editorial/post calendar, pitch ideas, design and edit content, and package stories that highlight Auburn’s unique traditions, programs, events, and resources.

The Digital Media Specialist will adhere to Auburn University branding guidelines, use best practices in social media marketing, possess excellent organizational and communication skills, and demonstrate a strong commitment to successful collaboration. The selected candidate must be willing to work some evenings and weekends as needed to support student events.

For additional information about the Auburn University Division of Student Affairs, visit https://studentaffairs.auburn.edu/.

Formal AU Job Title:

Producer/Director I

Responsibilities

Collaborate with the AU Student Affairs Communications and Marketing team to produce compelling, creative, and brand-aligned content for web and social media

Manage @auburnstudents social media accounts by coordinating post calendars; capturing, editing, and posting content; and responding to comments and DMs

Imagine, design, and launch social media campaigns to increase visibility, optimize engagement, and create connections to AU Student Affairs

Conduct digital media consultations for Student Affairs clients, analyzing their unique needs and determining the best creative approach to achieve their project goals

Design and maintain digital screens and videoboards in the Harold D. Melton Student Center and other campus spaces managed by Student Affairs

Support Student Affairs units with live streaming video for events and social media marketing as needed

Mentor and oversee student videographers as needed

Qualifications

Level I:

Bachelor’s degree in Journalism, Communication, Marketing, Public Relations, or related field

Level II:

Bachelor’s degree in Journalism, Communication, Marketing, Public Relations, or related field and 2 years of experience

Master’s degree

Level III:

Bachelor’s degree and 4 years of experience

Master’s degree plus 2 years of experience

Level IV:

Bachelor’s degree and 6 years of experience

Master’s degree plus 4 years of experience

Scope of Degree:

In Journalism, Communication, Marketing, Public Relations, or related field (only applicable to levels one and two)

Scope of Experience:

Experience in managing media projects to include producing, directing, and scheduling.

Contract Type
Continuing

Why Work at Auburn?

Life-Changing Impact:

Our work changes lives through research, instruction, and outreach, making a lasting impact on our students, our communities, and the world.

Culture of Excellence:

We are committed to leveraging our strengths, resources, collaboration, and innovation as a top employer in higher education.

We’re Here for You:

Auburn offers generous benefits, educational opportunities, and a culture of support and work/life balance.

Sweet Home Alabama:

The Auburn/Opelika area offers southern charm, vibrant downtown scenes, top-ranked schools, and easy access to Atlanta, Birmingham, and the Gulf of Mexico beaches.

A Place for Everyone:

Auburn is committed to fostering an environment where all faculty, staff, and students are welcomed, valued, respected, and engaged.

Ready to lead and shape the future of higher education?

Apply today! War Eagle!

Equal Opportunity Compliance Statement
It is our policy to provide equal employment and education opportunities for all individuals without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, age, disability, protected veteran status, genetic information, or any other classification protected by applicable law. Please visit the Office of Equal Opportunity Compliance website to learn more.

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