Sales Manager

Sales Manager – Pre-Need Funeral & Cemetery Sales

Fort Wayne, Indiana

We are looking for a driven, competitive sales leader who wants to build a team, own the number, and grow a meaningful business in the Fort Wayne market.

This is a field-focused leadership role for someone who knows how to recruit, coach, inspect activity, drive accountability, and develop sales professionals. The right candidate will be comfortable leading from the front, having direct performance conversations, and creating a culture where activity, follow-up, and results matter.

This is not a passive management position. We need a leader who is hands-on, highly organized, competitive, and committed to helping a sales team win.

Responsibilities

Recruit, hire, onboard, and develop high-performing sales professionals

Coach sales counselors in the field through observation, feedback, and follow-up

Drive daily sales activity, prospecting, appointments, presentations, and production

Build and execute strategies to grow pre-need funeral and cemetery sales across the Fort Wayne market

Partner with funeral home, cemetery, and market leadership to create referral opportunities and improve family follow-through

Manage performance expectations with clarity, urgency, and accountability

Use CRM tools, reporting, and sales dashboards to inspect activity and identify coaching opportunities

Develop a team culture built on professionalism, discipline, ethical sales practices, and service to families

Represent the Dignity Memorial brand and local Fort Wayne locations with professionalism in the community

Qualifications

3+ years of sales leadership, sales management, or high-performing sales experience

Proven ability to recruit, coach, motivate, and hold a team accountable

Strong prospecting, follow-up, closing, and relationship-building skills

Excellent written and verbal communication skills

Highly organized, goal-oriented, and comfortable managing performance metrics

Ability to lead in the field, not just from behind a desk

Bachelor’s degree or equivalent business experience preferred

Funeral, cemetery, insurance, financial services, real estate, automotive, or other consultative sales experience is helpful but not required

Ideal Candidate
The ideal candidate has fire in the belly, strong sales discipline, and a desire to lead a team that makes a real difference for families. They understand that sales leadership requires recruiting, coaching, accountability, and daily execution.

This role is best suited for someone who wants to build, lead, compete, and grow.

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