Digital Marketing Manager (Meta Ads) - Storyby

Digital Marketing Manager (Meta Ads)

SkelaR — Ukrainian venture builder, which builds international tech businesses. Together with co-founders, we assemble strong teams to win in global markets.
Storyby — entertainment tech-company, which turns original ideas into stories in novels, vertical films, and immersive audiobooks. 10+ million people worldwide read, watch, and listen to our content.
In the ecosystem of Storyby — three products:
DramaShorts — streaming vertical cinema with 1 million fans monthly (own production in Europe and the USA).

AlphaNovel — platform for novels and immersive audiobooks with a library of 20k+ works.

StorybyWriter — publishing platform for 25k+ authors; the strongest stories we screen for DramaShorts.

We support Ukrainian cinematography: our films with Ukrainian actors and Ukrainian production. Currently, we are looking for a Digital Marketing Manager (Meta Ads) who will join our team.
What challenges await:
— Creating, managing, and optimizing advertising campaigns in Meta Ads; — Monitoring and tracking key performance indicators, including budget pace, ARRPU, CAC, ROAS, and ROI; — Further development, multiple scaling of the channel, and launch of new sources.
What is important for us:
— Experience working with Meta Ads from 1 year; — Approach to decision-making based on data. Strong analytical abilities, the ability to analyze large amounts of information and draw conclusions; — Experience working with budgets of 100k$+/month; — Creativity and the ability to generate new ideas and hypotheses qualitatively.
It will be a plus:
— Experience working with advertising platforms TikTok Ads, AppLovin, Meta Ads, Mintegral; — Experience working with AppsFlyer, Adjust, Tableau, Airtable; — English at the B2 level.
SKELAR foundation — a charitable foundation created by company employees. Within the initiative, we create and fund projects that help overcome the consequences of the war and restore Ukraine. Skelar — an environment for self-realization for people who are able to create successful companies. We call such companies the next big everything. We believe in their power and scale.