Digital Marketing Manager (Meta Ads) - Storyby

Digital Marketing Manager (Meta Ads)

SkelaR — Ukrainian venture builder who builds international tech businesses. Together with co-founders, we are assembling strong teams to win in global markets.
Storyby — entertainment tech company that turns original ideas into stories in novels, vertical films, and immersive audiobooks. 10+ million people worldwide read, watch, and listen to our content.
In the Storyby ecosystem — three products:
DramaShorts — vertical film streaming with 1 million fans monthly (own production in Europe and the USA).

AlphaNovel — a platform for novels and immersive audiobooks with a library of 20k+ works.

StorybyWriter — a publishing platform for 25k+ authors; we screen the strongest stories for DramaShorts.

We support Ukrainian cinematography: our films with Ukrainian actors and Ukrainian production. Currently, we are looking for a Digital Marketing Manager (Meta Ads) to join our team.
What challenges await:
Creating, managing, and optimizing advertising campaigns in Meta Ads;
Monitoring and tracking key performance indicators, including budget pace, ARRPU, CAC, ROAS, and ROI;
Further development, multiple scaling of the channel, and launching new sources.
What is important for us:
Experience working with Meta Ads for at least 2 years;
Data-driven decision-making approach. Strong analytical abilities, the ability to analyze large amounts of information and draw conclusions from it;
Experience working with budgets of $100k+/month;
Creativity and the ability to generate new ideas and hypotheses.
It will be a plus:
Experience working with advertising platforms TikTok Ads, AppLovin, Meta Ads, Mintegral;
Experience working with AppsFlyer, Adjust, Tableau, Airtable;
English at the B2 level.
SKELAR foundation — a charitable foundation created by company employees. Within the initiative, we create and fund projects that help overcome the consequences of the war and rebuild Ukraine. Skelar is an environment for self-realization for people who are able to create successful companies. We call such companies the next big everything. We believe in their power and scale. We plan to continue developing tech businesses, conquering global markets, and working for the victory of Ukraine.