Furniture Insights Product Manager Bilingual Mandarin

We are looking for a U.S.-based Product Insight Manager (Furniture)

to help us deeply understand American consumer lifestyles, home environments, and furniture usage.

This role requires hands-on experience in the furniture industry. Candidates without direct furniture or home product experience will not be considered.

This role focuses on turning user insights into actionable product inputs for our design team.

What You’ll Do
1. User Research & Insights (Primary Focus)

Analyze customer feedback from Amazon, Wayfair, Reddit, YouTube, and forums

Identify unmet needs, pain points, and real-life usage scenarios

Study different household types and living spaces

Deliver clear user insight reports and product opportunity directions

2. Product Opportunity Definition

Translate insights into product concepts and briefs

Recommend features, dimensions, and use cases

Provide clear input to product and design teams

3. Market & Competitive Analysis

Research leading furniture brands (e.g., West Elm, CB2, Article, IKEA)

Analyze product structure, design language, and pricing

Deliver competitive analysis reports

4. Trend Research (~30%)

Track home and furniture trends via Pinterest, Instagram, etc.

Identify styles, materials, and design directions

Translate trends into product opportunities

5. Field & Real-Life Observation

Visit retail stores, showrooms, and home environments

Observe how people actually live and use furniture

Convert observations into actionable insights

Qualifications
Basic Requirements

Based in the U.S. (Los Angeles preferred)

Must have 3+ years of hands-on experience in the furniture industry (required)

Must have direct experience with furniture products (e.g., furniture brands, manufacturers, retailers, or e-commerce furniture business)

Strong understanding of U.S. consumer lifestyle

Core Skills

Ability to turn user behavior into product opportunities

Understanding of furniture design, function, and structure

Strong analytical and insight-generation skills

Research Skills

Ability to translate user behavior into product opportunities

Strong understanding of furniture design, structure, materials, and use cases

Strong analytical and insight-generation skills

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