Associate, Digital Marketing & Production (Term-Limited)

Employment
Associate, Digital Marketing & Production (Term‑Limited)

Organization
American Civil Liberties Union (ACLU)

Type
Full‑Time

Salary
$89,020/yearly

Four‑Day Week
No

About The Job
The ACLU seeks applicants for the full‑time position of Associate, Digital Marketing & Production in the Development Department of the ACLU’s National office in New York, NY. This is a hybrid role that has in‑office requirements of two (2) days per week or eight (8) days per month. This is a 3‑year term‑limited position. The ACLU’s passionate community of donors and activists is stronger than ever. The mission of the ACLU’s Development Department is to unlock the full potential of donors and the ACLU as partners in the creation of a more perfect union. We pursue our mission by building long‑term donor relationships and organizational partnerships, by demonstrating impact in response to threats, by engaging donors how they wish to engage, by taking interest in our donors and facilitating personal action, by being accountable stewards of their funds, and by asking donors to consider giving the ACLU their full support. This position is part of a collective bargaining unit. It is represented by ACLU Staff United (ASU).

What You’ll Do
Reporting to the Deputy Director, Donor Development the Associate, Digital Marketing & Production will be responsible for the execution of digital campaigns, including email and peer‑to‑peer text messaging for the ACLU’s Nationwide Membership Marketing program. The associate will work closely with both external partners and internal stakeholders, ensuring schedules are kept and don’t overlap with other teams’ sends. The Associate produces digital campaigns, develops campaign templates, landing pages, and dedicated URLs, and ensures testing direction from strategy memos is reflected in campaign setup. Data literacy, project management experience, strong attention to detail and comfort collaborating with diverse teams are essential for success in this position.

YOUR DAY TO DAY

Monitor, respond to, and complete production requests as assigned

Produce and test online forms, donation forms, and other landing pages

Contribute to the maintenance of documentation of team processes and workflows for production

Work cross‑departmentally as well as with external partners to produce digital campaigns

Coordinate with external vendors to daily send reports across our email and SMS programs and overall campaign wrap‑up reports

Support weekend email and text campaigns; This includes off‑hours work, as needed, for live coverage of high‑priority events or rapid response moments

Code, test, QA and edit emails, texts, and landing pages to ensure quality

Execute audience selects and tests ensuring the quality and accuracy of data with audience stakeholders

Project management: trafficking copy, creation and management of schedules, and external vendor management

Identify and elevate digital data hygiene issues, and help define solutions with data team as needed and appropriate

Engage in special projects and other duties as assigned

FUTURE ACLU’ERS WILL

Be committed to advancing the mission of the ACLU

Center and embed the principles of equity, inclusion and belonging in their work by demonstrating commitment to diversity with an approach that respects and values multiple perspectives

Be committed to work collaboratively and respectfully toward resolving obstacles and conflicts

What You’ll Bring

Demonstrated project management experience

Proficiency with HTML and/or CSS

Experience producing email and text campaigns

Understanding of digital/email marketing techniques and mobile optimization

Experience with Drupal, Springboard, Salesforce, BBCRM and Sailthru, preferred

Experience working with external vendors and partners, preferred

Experience with fundraising and direct marketing campaigns, preferred

Experience working at complex national or international nonprofits, preferred

Compensation
The ACLU is committed to equity, transparency, and clarity in pay. Consistent with our compensation philosophy, there is a set salary for each role based on geographic work location. The annual salary for this position is $89,020.00 (Level J), reflecting the salary of a position based in New York, NY. Salaries are subject to a regional pay adjustment if authorization is granted to work outside of the location listed in this posting. For details on our pay structure, please visit: https://www.aclu.org/careers/ACLU_Geographic_Pay_Structure-July_2024.pdf

WHY THE ACLU
For over 100 years, the ACLU has worked to defend and preserve the individual rights and liberties guaranteed by the Constitution and laws of the United States. Whether it’s ending mass incarceration, achieving full equality for the LGBTQ+ community, establishing new privacy protections for our digital age, or preserving the right to vote or the right to have an abortion, the ACLU takes up the toughest civil liberties cases and issues to defend all people. We know that great people make a great organization. We value our people and know what we offer is essential not just their work, but to their overall well‑being.

At the ACLU, we offer a broad range of benefits, which include:

Time away to focus on the things that matter with a generous paid time‑off policy

Focus on your well‑being with comprehensive healthcare benefits (including medical, dental and vision coverage, parental leave, gender affirming care & fertility treatment)

Plan for your retirement with 401(k) plan and employer match

We support employee growth and development through annual professional development funds, internal professional development programs and workshops

OUR COMMITMENT TO ACCESSIBILITY, EQUITY, DIVERSITY & INCLUSION
Accessibility, equity, diversity and inclusion are core values of the ACLU and central to our work to advance liberty, equality, and justice for all. For us diversity, equity, accessibility, and inclusion are not just check‑the‑box activities, but a chance for us to make long‑term meaningful change. We are a community committed to learning and growth, humility and grace, transparency and accountability. We believe in a collective responsibility to create a culture of belonging for all people within our organization – one that respects and embraces difference; treats everyone equitably; and empowers our colleagues to do the best work possible. We are as committed to anti‑oppression, anti‑ableism, and anti‑racism internally as we are externally. Because whether we’re in the courts or in the office, we believe ‘We the People’ means all of us.

With this commitment in mind, we strongly encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction, or any other characteristic protected by applicable law.

The ACLU is committed to providing reasonable accommodation to individuals with disabilities. If you are a qualified individual with a disability and need assistance applying online, please email benefits.hrdept@aclu.org. If you are selected for an interview, you will receive additional information regarding how to request an accommodation for the interview process.

The Department of Education has determined that employment in this position at the ACLU does not qualify for the Public Service Loan Forgiveness Program.

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