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Marketing Manager

Ascensus, Boston, MA, USA

Pay: $90,000-$115,000/yr

Job type: Full Time


Ascensus is the leading independent technology and service platform powering savings plans across America, providing products and expertise that help nearly 16 million people save for a better today and tomorrow.

Position Summary
The Marketing Manager strategically leads and provides tactical support to champion greater adoption and use of assigned programs and accounts. This includes the support of ongoing omni‑channel communications needs, product development go‑to‑market planning, client retention initiatives, point‑of‑sales positioning, differentiating thought leadership and account engagement responsibilities based on the position requirements. The position manages all aspects of marketing including planning, project management, creation, distribution, measurement, analysis, and potentially budgeting and vendor management. External client and internal stakeholder relationship management is also a large part of this role.

Success Factors

Thinking strategically and creatively

Planning effectively with great forethought and attention to detail

Consulting with and influencing key clients, stakeholders and/or leaders of the business

Introducing innovative marketing campaigns, including thoughtful ways to influence sales, purchasing behavior, and participant investing behavior

Offering a contemporary marketing skill set

Job Functions, Essential Duties and Responsibilities

Be aware and have working knowledge of marketing efforts of other clients and monitor competitor marketing efforts.

Maintain excellent working relationships with internal partner teams and keep them informed of all marketing efforts.

Understand and advocate both our corporate and program specific brands.

Collaborate to research and create content for RFP responses and presentations as necessary and participate in production and presentations.

Lead formal client presentations and internal leadership teams on key marketing initiatives.

Work collaboratively to create and revise full‑year marketing communications plans, including budget allocation recommendations.

Create annual client analysis and marketing year‑in‑review, studying data and drawing conclusions about trends and opportunities from a marketing perspective.

Guide creative marketing agency’s execution of the marketing plan tactics within budget parameters.

Maintain and manage email production process and vendor relationship, including scheduling with vendor, preparing links documentation, reviewing test files, and implementing strategic projects.

Provide web strategy and facilitate web production process including preparing and submitting scope documents and reviewing changes in staging and production environments.

Manage invoices and budgets, including opening POs, coding and submitting invoices and tracking client budgets.

Pull campaign measurement, prepare and provide periodic updates on the progress toward goals and results of marketing efforts to clients.

Consult with the client regularly on marketing initiatives (ad hoc and weekly meeting participation).

Protect, secure, and properly handle confidential data held by Ascensus.

Demonstrate the I‑Client philosophy and Core Values of People Matter, Quality First and Integrity Always® in daily actions.

Supervision

N/A

Experience, Skills, Knowledge Requirements

Minimum of 7 years’ experience in financial services/marketing.

Marketing communications management expertise.

Strong in managing strategic integrated omni‑channel marketing programs.

Ability to support materials like client presentations, RFPs, creative briefs, and project plans.

Ability to handle multiple priorities to meet deadlines in a fast‑paced, client‑service driven environment.

Highly motivated, problem solver, and resourceful with the ability to interact effectively with cross‑functional teams.

Self‑starter who is proactive and works independently.

Strong communication skills for internal and external clients and all levels of management.

Strong analytical skills with proven ability to interpret data and apply learnings across products and channels.

Excellent verbal and written communication, and strong presentation skills.

Excellent interpersonal skills and a team leader spirit.

Client management experience highly desired.

Strong in project management and familiarity with Agile.

Investment product knowledge preferred.

The national average salary range for this role is $90-115k in base pay, exclusive of any bonuses and benefits. This base salary range represents the low and high end of the salary range for this position. Actual salary offered will vary and may be above or below the range based on various factors including but not limited to location, experience, performance, and internal pay alignment. Other rewards and benefits may include 401(k) match, Medical, Dental, Vision, Paid‑Time‑Off, etc. For more information, please visit careers.ascensus.com/#Benefits

We are proud to be an Equal Opportunity Employer.

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