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Global Consumer Marketing Manager - Toys and Games, Mid. Level

HireTalent, Boston, MA, USA

Job type: Full Time


Job Title:

Global Consumer Marketing Manager

Location:

Boston

, MA ( Hybrid onsite Tuesday - Thursday)

Duration: 9 Month

Will need to travel to Pawtucket, RI once per week

Job Description:

" Support development and execution of integrated marketing campaigns across paid, owned, and earned channels, ensuring alignment with brand strategy and consumer insights.

" Monitor industry trends and competitive activity, and regularly reporting back to inform team strategy and keep brands current.

" Liaise with cross-functional teams (Product, Franchise, Retail, PR, Media, Social) to support cohesive campaign execution.

" Own key components of project execution, including timelines, deliverables, and stakeholder coordination to ensure on-time, on-strategy delivery.

" Develop compelling presentation materials for internal stakeholders and external partners.

" Equip internal and external partners with brand tools and assets (toolkits, guidelines, updates) to enable strong and consistent execution globally.

" Manage and execute product sample distribution for influencers and partners, ensuring timely delivery and alignment with campaign needs.

" Leverage emerging tools (including AI) to enhance creative development, efficiency, and marketing effectiveness.

" Min 3-5 years experience.