Content Marketing Manager

Job Description:

Establish clear editorial guidelines and scalable content processes that improve quality and reduce feedback cycles

Build and maintain a consistent cadence of thought leadership content across channels and audiences

Own and optimize the newsletter to improve engagement and drive conversion to the contact us page

Grow PHM’s social media presence as a meaningful driver of awareness and inbound interest

Define editorial standards, voice, and timelines to support high quality output

Plan and manage a content calendar aligned to business priorities and audience needs

Develop and refine content across newsletters, social media, whitepapers, and other formats

Ensure content is clear, accurate, and aligned with PHM’s brand and mission

Partner with marketing, clinical and research stakeholders, and other teams to produce effective content

Incorporate feedback efficiently while maintaining momentum and meeting deadlines

Track performance of key channels such as newsletter and social media

Iterate on subject lines, formats, and messaging to improve engagement and conversion

Requirements:

5+ years of content experience

Experience in a health benefits or healthcare organization

writing portfolio demonstrating clear, compelling, and audience appropriate content

Ability to manage multiple priorities and consistently meet deadlines

Experience collaborating across teams, ideally including clinical or subject matter experts

Strong organizational skills with a clear approach to managing content workflows

Familiarity with AI and desire to utilize AI tools for efficiency

Benefits:

health/dental/vision benefits

annual cash incentive program

401k with match

flexible PTO

PHM for PHM (our services for you and your dependents)

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