Senior Alliance & Industry Product Marketing Manager
About the role
Nerdiois looking for a Senior Alliance & Industry Product Marketing Manager tohelp scale and elevate our growing ecosystem of technology partners while aligning closely with the end user computing industry-focused go-to-market strategy and our demand generation (including partner marketing) team.
You’llwork closely with the product organization to build out our Tech Alliance Program as well asown the positioning, messaging, and go-to-market strategy forNerdio'skey alliance partnerships, as well asindustry verticals. In this role,you'llbe the PMM bridge betweenNerdio'sproduct, alliance, andbroadermarketing teams — developing compelling narratives that resonate with key technology partners and industry-specific buyers.You’llplay a critical role in helpingNerdiowin in high-priority verticals like Healthcare, Financial Services, Manufacturing, andthePublic Sector.
What you’ll do
In partnership withproduct, build out and ownourTech AllianceProgram, which sits atopthe Windows Cloud ecosystem.
Develop and own positioning, messaging, and content forNerdio'skey alliance partnerships.
Build andmaintainindustry vertical messaging frameworks forNerdio'shighest-priority segments, including Healthcare, Financial Services, Manufacturing, and Public Sector.
Produce high-quality PMM deliverables — includingcase studies,solution briefs, battle cards, industry-specific landing pages, pitch decks, and ROI tools — tailored to alliance and vertical audiences.
Support go-to-market readiness for new integrations andparnterships, ensuring internal alignment and external visibility.
Partner withpartner marketing team to translate GTM strategies forourAlliance partners into campaignsdemandgenactivations, ensuring messaging and content assets are aligned to target audience buying journeys.
Gather and synthesize customer, partner, and market insights to continuously refine alliance and vertical positioning.
RepresentNerdioat alliance events, partner briefings, and industry conferences as a credible spokesperson.
Qualifications
Bachelor's degree in Marketing, Business, ora relatedfield.
6+ years of product marketing experience in B2B technology, withdemonstratedexpertisein alliance or partner marketing and/or industry vertical GTM.
Deep knowledge of the Microsoft ecosystem — including Azure, AVD, Windows 365, and/or Intune — strongly preferred.
Proven ability to develop and execute positioning and messaging frameworks that resonate with technical and business buyers.
Strong writing and content development skills across PMM formats — solution briefs, pitch decks, battle cards, and campaign copy.
Experience working cross-functionally with alliance, sales, and demand gen teams in a fast-paced environment.
Strong analytical and market research skills; ability to synthesize competitive, customer, and market intelligence into clear strategic recommendations.
Comfort with and willingness to use AI tools to maximize impact and efficiency.
Preferred Qualifications
Experience with co-sell or Microsoft Partner Network (MPN) programs.
Background in one or more ofNerdio'starget verticals (Healthcare,Finserv, Manufacturing, Public Sector).
Familiarity with end user computing, cloud desktop, or devicemanagementmarket categories.
Experience in a high-growth SaaS or cloud technology company.
Benefits and Incentives
Competitive Base and Incentive Plan
Stock Options
Health and Welfare Plans*
Life and Disability Plans*
Retirement Plan*
Unlimited Flexible Paid Time Off, including your birthday off!
*Benefits for international employees, outside the US, vary by country.
Nerdio is committed to a diverse and inclusive workplace. Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
The pay range for this role is:
130,000 - 150,000 USD per year (Remote (United States))
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Senior Alliance & Industry Product Marketing Manager
Nerdio, New York, NY, USA
Pay: $130,000-$150,000/yr
Job type: Full Time