Social Media Freelancer for Online sportswear store

Overview

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Social Media Freelancer for Online sportswear store

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Twine .
This role is ideal for a creative and independent marketing professional passionate about building brands from the ground up. You will support the launch of a new online women's sportswear brand in Spain, featuring high-quality, uniquely designed clothing imported from Colombia. The focus is on establishing a strong, organic presence on Instagram and TikTok, engaging potential customers, and developing innovative strategies to grow the brand without paid advertising. You will be responsible for managing all aspects of the brand’s social media channels, creating visually compelling content, and driving community engagement. The position is fully remote and offers the opportunity for ongoing collaboration based on performance.

Develop and execute a monthly content calendar tailored to Instagram and TikTok

Create 12–16 pieces of original content per month, including reels and short videos showcasing products

Plan and publish weekly posts and stories to maintain consistent brand visibility

Manage daily interactions with followers, responding to comments and messages to foster community

Identify and propose collaborations with micro-influencers or fitness trainers to expand reach

Provide a basic monthly metrics report summarizing growth, engagement, and key insights

Qualifications
Proven experience managing social media for emerging brands or personal projects, preferably in fashion, lifestyle, or e-commerce

Strong portfolio demonstrating creative content creation, especially for Instagram and TikTok

Ability to work independently and proactively, bringing fresh ideas and strategic proposals

Skilled in video editing and graphic design tools for social media content

Excellent written communication skills in Spanish; English proficiency is a plus

Familiarity with social media analytics and reporting

Experience with influencer outreach and partnership development

Must be an individual freelancer (not an agency)

Availability for ongoing remote collaboration

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine\'s mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

Company details
Seniority level:

Mid-Senior level

Employment type:

Contract

Job function:

Art/Creative

Industries:

Marketing Services

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