Gen AI Copywriter

Role: Gen AI Copywriter
Location: Cairo, Egypt

We are seeking a Copywriter who combines sophisticated writing craft with AI innovation to create compelling content for premium beauty and luxury brands. The role demands someone who can maintain distinctive brand voices while leveraging AI tools to enhance creative output and efficiency.

Creative Writing & Development

Craft compelling narratives and copy using Gen AI tools

Maintain premium brand tone of voice across all content

Develop innovative approaches to AI‑assisted copywriting

Create content that resonates with luxury and beauty audiences

Ensure emotional connection in AI‑enhanced writing

Technical Expertise

Master Gen AI writing tools and platforms

Develop sophisticated prompting techniques

Optimize AI‑generated copy for brand voice

Pioneer new approaches to AI content creation

Balance automation with creative craft

Content Creation

Write across multiple formats and channels:

Social media content

Digital advertising copy

Website content

Email marketing

Long‑form articles

Brand storytelling

Product descriptions

Campaign concepts

Required Experience

4 years copywriting experience

Proven experience in beauty or luxury sectors

Portfolio demonstrating premium writing capability

Experience with Gen AI writing tools

Track record of successful campaign work

Technical Skills

Advanced Gen AI prompt engineering

Understanding of AI content optimization

SEO and digital content best practices

Content management systems

Social media platform expertise

Brand Voice Expertise

Ability to adapt tone for premium brands

Understanding of beauty/luxury language

Multilayered messaging capabilities

Emotional storytelling ability

Cultural sensitivity and awareness

AI Writing Capabilities

Advanced prompting techniques

Content enhancement and refinement

Quality control processes

Style guide implementation

Innovation in AI applications

Editorial Excellence

Impeccable grammar and style

Strong editorial judgment

Attention to detail

Understanding of regulatory requirements

Quality control expertise

Research & Strategy

Trend analysis and implementation

Audience insight development

Competitive analysis

Performance optimization

Cultural relevance maintenance

Personal Qualities

Creative thinking

Problem‑solving ability

Collaborative mindset

Adaptability

Innovation focus

Project Management

Timeline management

Stakeholder communication

Process optimization

Quality control

Workflow efficiency

Our Commitment

Access to cutting‑edge AI tools

Ongoing professional development

Flexible working arrangement

Creative community involvement

Career growth opportunities

Success Metrics

Writing quality excellence

AI implementation effectiveness

Content performance

Innovation in approach

Team collaboration

Required Outputs

Campaign concepts

Social content calendars

Digital advertising copy

Website content

Editorial content

Brand guidelines

Training documentation

Learning & Development

Regular AI tools training

Writing craft workshops

Industry trends education

Best practice sharing

Peer learning opportunities

What You Need to Be Great in This Role
Deep understanding of the beauty or luxury sector, a strong portfolio of premium brand work, excellent communication skills, collaborative work style, and a commitment to continuous learning.

Technical Requirements

High‑speed internet access

Proficiency in collaborative tools

Content management system experience

Digital asset management knowledge

Quality monitoring capabilities

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science‑based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

#J-18808-Ljbffr