Digital Public Relations & Marketing Executive / Orchard / $3500 / MNC

Digital Public Relations & Marketing Executive / Orchard / $3500 / MNC
Plan and execute

Public relations & digital marketing campaigns

to drive store traffic and sales.

Develop and implement

media strategies

across social, digital and Public relations platforms.

Collaborate with internal teams to bring campaigns to life.

Source and manage

KOLs, influencers, and media partners .

Organise Public relations activities including media kits, invitations & campaign launches.

Build partnerships with

hotels, tourist platforms & external stakeholders .

Monitor campaign performance and prepare post-campaign reports.

Analyse data and optimise strategies to maximise reach and ROI.

Responsibilities

Plan and execute

Public relations & digital marketing campaigns

to drive store traffic and sales.

Develop and implement

media strategies

across social, digital and Public relations platforms.

Collaborate with internal teams to bring campaigns to life.

Source and manage

KOLs, influencers, and media partners .

Organise Public relations activities including media kits, invitations & campaign launches.

Build partnerships with

hotels, tourist platforms & external stakeholders .

Monitor campaign performance and prepare post-campaign reports.

Analyse data and optimise strategies to maximise reach and ROI.

Requirements

Diploma/Degree in Marketing, Communications or related field .

Experience in

marketing, Public relations, or digital campaigns

(retail experience is a bonus).

Strong understanding of

social media & digital platforms .

Creative, proactive and able to think outside the box.

Excellent communication and coordination skills.

Able to manage multiple projects in a fast-paced environment.

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