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Content Marketing Manager

CallRail, Atlanta, GA, USA

Pay: 60.000 - 80.000

Job type: Full Time


I'm hiring a Content Marketing Manager to join my team at CallRail!

This role is for someone who thrives owning a content plan, from strategy to execution, and knows how to build quality content that drives real business goals. We want someone who sees AI as a superpower but also knows the human touch is what keeps content from sounding like corporate beige in paragraph form.

You should apply if you:

Know how to build and manage content that supports real business goals

Understand exactly what AI slop is and how to avoid it

Care about quality as much as performance

Can balance SEO, creativity, and execution

Geek out over an organized spreadsheet

You'd also be joining an all-star team of marketers doing genuinely cool work - big campaigns, bold brand moments, and strategic content that drives real impact.

The Position
CallRail is looking for a Content Marketing Manager. The Content Marketing Manager will develop and execute copy and content strategies that drive engagement at all stages of buyer and customer journeys.

In conjunction with the rest of the content and SEO team, the Content Marketing Manager focuses on ideating and writing content - from case studies to blog posts, and ebooks - designed to help CallRail prospects and customers grow in marketing.

The Content Marketing Manager will constantly seek to create and align content marketing strategy to a growing understanding of who CallRail customers and leads are, what pain points they bring into a buying decision, and what stages exist in their particular journey toward conversion - then proposing, writing and/or editing content to this end.

What You'll Do

Efficiently guide and/or create content in accordance with CallRail content strategy - partnering with internal and external contributors to ensure timely publishing of high‑quality, helpful, rich content.

Leverage AI tools to improve content research, ideation, drafting, and optimization, while maintaining editorial quality and strategic oversight.

Pay close attention to pre‑determined success metrics for content strategy.

Continuously learn about the CallRail platform, products, and AI capabilities to build a foundational understanding of how they work together and what problems they solve. Seek out internal subject matter experts to strengthen this perspective.

Collaborate with content team members to create and execute CallRail’s content strategy for ensuring engaging content is created for all buyer and customer personas in defined markets at every stage of the buyer’s journey.

Partner with stakeholders across marketing and other departments to identify content opportunities, determine ideal formats, and align content initiatives with larger business goals.

Identify and manage third‑party resources as required, including agencies, writers, etc.

Stay current on industry trends, SEO developments, AI advancements, and content marketing best practices to help CallRail remain competitive and innovative.

Champion experimentation with new content formats, AI‑driven discovery channels, and evolving search behaviors to expand reach and improve performance.

What You'll Need

4+ years of experience in content marketing

Excellent writing, editing, and communication skills

Strong editorial governance and grasp of modern, web‑driven English

Highly organized and self‑motivated with a high level of initiative

Excellent time management and project management skills

Experience managing and editing a large volume of content across formats and channels

Experience using AI tools to improve content research, creation, or workflow efficiency

Ability to efficiently research content topics

Creativity in ideating content

Foundational SEO knowledge

Experience in SaaS preferred

Ability to measure and monitor the results of initiatives and programs

Bachelor’s degree in Marketing, Public Relations, Communications, Journalism or related or equivalent experience

If you do not meet all the requirements listed, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that aligns with your skills and experience.

Additional Perks

Healthcare (one option covered at 100% for employees), Dental & Vision Coverage

Competitive HSA with company matching

Paid parental leave

Flexible vacation policy

401K options with company dollar‑for‑dollar match

Employee stock options available from day one

$2,000 annual educational allowance

Catered lunch every Tuesday * an in‑office perk

MARTA transportation or office parking expenses covered

Employee charitable donation company match, up to $500 annually

Regular company outings and events

Hybrid work options with $500 office stipend to set up your home office

Designated bike storage

This position is based out of our Atlanta office and will require that you come into the office on Tuesdays and Thursdays.

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