Overview:
Mediassociates is a leading independent media planning, buying and analytics agency located in the greater NYC Metro area. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work.
What You'll Do
Lead integrated media strategy and campaign planning across digital and emerging channels
Partner with activation, analytics, and account teams to drive performance and client success
Mentor and support media strategists across channels
Present campaign strategy, insights, and recommendations to clients
Leverage analytics and data to optimize media performance
Identify growth opportunities for clients and support new business initiatives
Stay ahead of media trends, technologies, and platform innovations
What We're Looking For
5+ years of media strategy experience with deep digital media expertise
Strong understanding of paid social, search, programmatic, and analytics
Experience managing client relationships and driving business growth
Excellent communication, presentation, and project management skills
Familiarity with tools such as MediaOcean, Prisma, MediaTools, Tableau, Excel, and PowerPoint
Experience with performance-focused acquisition campaigns preferred
Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.
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Associate Media Director, Digital Strategy
Mediassociates, Inc., Hartford, CT, USA
Pay: 100.000 - 125.000
Job type: Full Time