Creative Associate

About the Role

You will shape how the largest Black art retailer in the world shows up across every surface, from the art that inspires our drops to the TikTok that goes viral to the activation that gets people talking. This is the path to Creative Director at TAAC Group.
We are building the next decade of culture-defining brands across art, fashion, and lifestyle. The Creative Associate sits at the heart of that work, fueling original artistic inspiration, social-first content, and the campaign creative that drives our growth.
Core Responsibilities

Artistic and Inspiration
Contribute original concepts, moodboards, and visual references that feed our weekly art launch engine, approximately 30 new pieces per week
Track cultural moments, art movements, and aesthetic shifts shaping our audience
Collaborate with artists, our 40-creator network, and influencer programs (Smard Y, Smard X) on visual direction
Organic Content and Social
Develop creative concepts for TikTok, Instagram, and emerging platforms, including TikTok Lives, drops, and serialized content
Storyboard and brief UGC creators
Build campaign narratives around launches such as the Juneteenth BOGO, the New Era Collection, the Dearra Taylor coffee table book, and the Lorvae collaboration
Partner with the community team on ambassador content, partnerships, and cultural activations
Graphic Design and Campaign Execution
Design static and motion assets for paid channels (Meta, TikTok), email (Klaviyo flows, BOGO campaign), and organic social
Produce on-brand graphics for landing pages, product launches, and campaign rollouts
Translate brand strategy into shoot briefs, ad concepts, and video direction
Support activations and in-person moments, including the Atlanta showroom, events, and pop-ups
Must-Have

Strong graphic design skills with a portfolio demonstrating range across digital and campaign work
Working proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Fluency in TikTok and Instagram as both a creator and a consumer
Strong cultural awareness, especially around Black culture, music, fashion, and art
Excellent brief-writing and concept articulation
A clear point of view on visual taste, including the artists, brands, and references you draw from
Nice-to-Have

Fine art or illustration background
On-camera comfort or experience directing talent
Motion design or video editing skills (CapCut, After Effects)
Experience with direct-to-consumer, art, or fashion brands
Event or activation production background
Photography or shoot production experience
Creative Submission Task (important note)

To be submitted alongside the resume and portfolio. This task is required for all candidates.
Three references that inspire you, with one sentence on why each
A 60-second TikTok concept for Smard Art tied to a current cultural moment
One graphic design sample you are most proud of, with a brief explanation of the brief and your thinking
Reporting Structure and Growth Path

This role reports into the Senior Marketing Lead covering community and organic content, with a dotted line to paid creative. It is intentionally structured as a launchpad to Creative Director at TAAC Group, with progression milestones evaluated against creative output quality, campaign impact, and leadership growth.

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