Paid Search (PPC) Campaign Specialist Apply Today

Americaneagle.com is a family‑owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is on helping customers grow and achieve success in the digital space. We cover a variety of different industries, including eCommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation, and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com's list of 5000 fastest‑growing private companies for the past eight years.

Americaneagle.com is seeking a qualified PaidSearch (PPC) Campaign Specialist to join our growing digital marketing team. The primary function is to facilitate day‑to‑day execution of search engine marketing campaigns for clients ranging from small to mid‑size companies up through Fortune 100 corporations. This includes the development of account strategies, campaign implementation, optimizations, and performance reporting. The PPC Specialist will work hand‑in‑hand with their account teams including other channel specialists.

Responsibilities

Develop and implement effective PPC campaigns that meet client objectives

Conduct keyword research, advising on ad spend and ad placement, testing ad copy, and optimizing campaigns for performance.

Write ad copy that is compelling and drives users toward conversion focused landing pages

Optimize campaign performance, including adjusting bid strategies, keyword targets, and ad copy

Work with design teams to consult on effective ad creatives

Report on a weekly/monthly/quarterly cadence to the client on campaign performance and recommendations

Stay current on PPC / SEM practices and collaborating with peers on the Digital Marketing team

Requirements

2+ years of PPC / SEM experience.

Google Ads & Google Analytics certified with experience in Google Tag Manager.

Highly proficient in Google Ads including Search Ads, Display Ads, PerformanceMax, and Video.

Experience with additional ad platforms including Bing Network, Amazon.

Skilled in Google Analytics and able to set up and troubleshoot complex conversion tracking.

In‑depth understanding of search engines, up‑to‑date techniques, ranking factors, and principles for sound SEM strategy.

Excellent interpersonal skills, including the ability to articulate complex concepts both verbally and in writing to clients.

Comfortable working in a fast‑paced, team‑based environment.

Ability to think logically and develop practical recommendations for clients to support their digital marketing strategies and efforts

We Offer

Innovative and dynamic projects for worldwide top brands

Working with more recent technologies

Sharpen your skills in instructor‑led trainings and lunch and learns

We cover costs for certifications and participations in events

Generous compensation package

Additional health insurance that guarantees fast access to contracted health services

Multisport card

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work‑life balance.

Equal Opportunity Employer
As an equal opportunity/affirmative action employer, Americaneagle.com is committed to fostering a diverse, multicultural work environment where our employees respect one another and share a commitment to the company's values, mission, and strategies. Americaneagle.com provides equal employment to all participants and employees without regard to race, color, religion, gender, national origin, age, disability, sexual orientation, veteran or marital status.

#J-18808-Ljbffr