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BUSINESS DEVELOPMENT MANAGER

HESS SPINE AND ORTHOPEDICS LLC, Union, NJ, USA

Job type: Full Time


Job Summary
We are a surgical practice specializing in orthopedics and spine surgery seeking a dynamic Business Development Manager to join our team. The ideal candidate will develop and implement marketing strategies to promote our practice and services effectively. Minimum of 2 years experience in marketing, particularly with medical, attorney, or work‑comp., is required. The position is based in Union Essex, Morris, Passaic, Hudson counties of New Jersey, or can be hybrid.

Responsibilities

Build relationships with referral sources such as doctors’ offices and therapist offices to gain business.

Plan and execute marketing campaigns across various platforms and target clienteles.

Conduct market research to identify trends and opportunities.

Create engaging content for digital marketing initiatives.

Manage social media accounts and engage with followers.

Collaborate with the management team to drive advertising sales.

Utilize analytics tools to track campaign performance and optimize strategies.

Implement SEO techniques to improve website visibility.

Oversee e‑commerce activities and enhance online presence.

Utilize marketing automation tools for efficient campaign management.

Qualifications

Minimum 2 years experience in medical marketing, attorney marketing, or work‑comp marketing.

Strong background in content marketing and advertising sales.

Knowledge of e‑commerce platforms and advertising principles.

Familiarity with marketing automation tools and SEO practices.

Willingness to travel 75% of the time (required).

In‑person work location (required).

Typical schedule: 8‑hour day shift, Monday to Friday.

Benefits

Company parties

Competitive salary

Flexible schedule

Health insurance

Opportunity for advancement

Paid time off

Training & development

401(k) plan

Referral program

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