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Marketing Coordinator

BrightSpring Health Services, Multiple locations

Job type: Full Time


Our Company
OnePoint Patient Care

Overview
The Marketing Coordinator plays a key role in supporting OnePoint Patient Care’s marketing and business development initiatives. This position helps drive efforts that elevate brand visibility, strengthen engagement, and highlight our specialized services within the hospice space. Partnering closely with the sales team and cross-functional stakeholders, the Marketing Coordinator assists with planning and executing campaigns, managing content, supporting events, and maintaining essential marketing systems.

The ideal candidate is highly organized, detail-oriented, and creative—someone who thrives in a fast-paced environment and is inspired by making a meaningful impact. This individual will bring 1–3 years of experience developing and executing integrated marketing campaigns within the healthcare industry, with hospice experience strongly preferred.

Schedule: Monday - Friday, 9:00am - 5:00pm

We offer:

Medical, Dental, Vision insurance

Health Savings & Flexible Spending Accounts (up to $5,000 for childcare)

Tuition discounts & reimbursement

401(k)

Company Paid Time Off

Shift Differential

DailyPay

Pet Insurance

Employee wellness and discount programs

*Benefits may vary by employment status

Responsibilities

Assists in developing and executing integrated marketing campaigns targeting hospice providers, including digital, email, print, and social

Coordinates the creation and distribution of marketing assets such as one-pagers, presentations, case studies, and tradeshow materials

Maintains marketing calendars and ensures timely execution of campaigns, event prep, and deliverables

Supports the planning and logistics of conferences, tradeshows, webinars, and speaking engagements

Manages updates to the website and ensures content reflects current positioning and offerings

Tracks marketing metrics, compiles reports, and identifies opportunities to improve engagement and lead generation

Maintains the CRM and ensures accurate segmentation of contact lists for targeted outreachMonitors hospice and PBM industry trends and competitive landscape to help inform messaging and positioning

Collaborates closely with sales, client services, and leadership to align marketing efforts with business priorities

Qualifications

Bachelor’s degree in Marketing, Communications, or a related field preferred

1–3 years of experience in a marketing, communications, or project coordination role; healthcare or hospice industry experience is a plus

Strong organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment

Excellent written and verbal communication skills, with a keen eye for detail and consistency

Proficiency with marketing tools such as HubSpot, Canva, Microsoft Office, and basic content management systems (e.g., WordPress)

Experience supporting events, trade shows, and email marketing campaigns preferred

Familiarity with CRM systems and marketing analytics tools; ability to interpret and report on campaign performance

A collaborative mindset and willingness to work cross-functionally with sales, client services, and leadership teams

Passion for supporting the hospice mission through effective marketing and storytelling

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