Brand & Sales Director

We are seeking an experienced Brand & Channel Growth Manager to lead business expansion and brand growth initiatives across key U.S. retail and e-commerce channels. This role will focus on driving omnichannel growth strategies, expanding marketplace presence, and building scalable consumer brands within the premium consumer products space.

The ideal candidate has a strong background in brand operations, marketplace growth, and channel development, with hands-on experience managing Amazon and major retail partnerships in a fast-paced environment.

Key Responsibilities

Lead strategic growth initiatives across major retail, marketplace, and direct-to-consumer sales channels

Drive channel expansion and revenue growth through platforms such as Amazon, Chewy, Petco, PetSmart, and other national retail partners

Develop and execute brand growth strategies, including product launches, marketplace expansion, customer acquisition, and DTC initiatives

Analyze key business and marketing performance metrics including CAC, ROAS, LTV, CVR, conversion trends, and customer retention data

Partner cross-functionally with marketing, operations, supply chain, advertising, and sales teams to support scalable growth and operational efficiency

Identify market opportunities, competitive trends, and evolving consumer behaviors within the pet products and premium consumer goods industries

Support pricing strategy, promotional planning, and inventory alignment across multiple sales channels

Monitor channel performance and recommend optimization strategies to improve revenue, profitability, and brand positioning

Build relationships with retail partners, agencies, and internal stakeholders to support long-term business growth initiatives

Qualifications

5–10 years of experience within the U.S. consumer products industry, preferably in pet products, wellness, nutrition, food, or premium lifestyle brands

Strong experience managing at least one major retail or e-commerce platform, such as Amazon, Chewy, Petco, or PetSmart

Proven track record supporting brand launches, marketplace growth, omnichannel sales, or DTC business expansion

Strong analytical and data-driven mindset with hands-on experience evaluating business KPIs and digital marketing performance metrics

Excellent project management and execution skills with the ability to manage multiple initiatives simultaneously

Strong communication, negotiation, and cross-functional collaboration skills

Comfortable operating in high-growth and fast-paced business environments

Preferred Qualifications

Experience scaling emerging or high-growth consumer brands within the U.S. market

Familiarity with the pet food, pet wellness, or pet nutrition industry

Experience supporting omnichannel retail and e-commerce operations

Knowledge of Amazon advertising, marketplace analytics, or performance marketing strategies is a plus

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