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Dir of Marketing and Comm

University of South Carolina, Columbia, SC, USA

Job type: Contract


Dir of Marketing and Comm

The Marketing and Communications Department at the Darla Moore School of Business invites applications for a full-time director position. The Director of Marketing and Communications has direct responsibility for strategic marketing and communications at the Darla Moore School of Business (DMSB). The Director is responsible for development and delivery of overall DMSB marketing and communications message(s), across multiple channels and tactics, and in his/her responsibilities engages with a range of DMSB stakeholders and University of South Carolina (USC) marketing and communications professionals, as well as with external marketing-related service providers working with units and programs across the School.
Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email. We are only accepting applications submitted by June 30, 2026. The University of South Carolina offers a valuable benefits package including but not limited to:
Health and Life Insurance
Retirement Programs
Paid Tuition
Dependent Scholarships
Annual Leave
Sick Leave
13 Paid Holidays (including an extended December holiday)
Paid Parental Leave
Professional Development Opportunities
Click here to learn more about why you should work at USC.
The Director of Marketing and Communications has direct responsibility for marketing communications at the Darla Moore School of Business (DMSB). In the execution of duties, the Director collaborates internally with the Dean's Office, DMSB's Graduate Division, with the school's offices of Career Management, Alumni Engagement, and Development, with DMSB Centers, and with faculty and staff. The Director works with members of the USC marketing and communications staff, and with external service providers providing marketing services to units/programs at the school. Working with the internal team and the external service providers, the Director must build the Moore School brand by managing the external agency and leading inhouse work, supporting the development of print, digital, and multimedia campaigns and materials that convey both the DMSB brand, all within the framework of the overarching USC brand. In doing so, the Marketing Communications Director has the responsibility of ensuring brand compliance through oversight of all print and digital media including publications and promotional literature, paid digital advertising campaigns, email marketing campaigns, organic social media channels, and the school website to ensure that brand standards are met.
The Director of Marketing and Communications is responsible for management of the DMSB marketing and communications staff, and for oversight of the contract approval process for marketing-related contracts across the school, including media buying. The generation of the DMSB marketing and communications budget should represent a compelling demonstration of sound investment to build local, national, and global awareness and appreciation of DMSB's brand and portfolio of programs and activities.
The Director of Marketing and Communications serves as a liaison between DMSB and the central USC Communications and Marketing Office. In this role, the Director is responsible for media relations oversight through management of the unit's Communication and Media Relations Manager, who drafts news releases and coordinates media coverage for the school. The Director is also responsible for emergency communications in conjunction with the central USC Communications and Marketing Office, and assists in the development of Moore School policies in coordination with the Dean's Office.
The Director of Marketing and Communications provides oversight for the communication of the school's accomplishments and achievements by students, faculty, and alumni, and report on notable DMSB news and events through DMSB publications managed by MarCom staff including: The Annual Report Moore Magazine The DMSB Website DMSB Social Media Channels