Senior Manager of Communications, Blizzard – LATAM & Canada
Team: Public Relations
Location: Remote
Reporting To: Senior Director of Integrated and International Communications, Microsoft Gaming
Mission
The Senior Manager of Communications owns end-to-end regional communications strategy and execution for Blizzard across Latin America and Canada, shaping how players, creators, media, and communities experience and talk about our games throughout the year. Working on one of the world’s most iconic gaming brands, this role operates with high autonomy in fast‑moving, high‑ambiguity environments. You lead the day-to-day delivery of launch, live-service momentum, and community communications, translating global strategy into high-quality, culturally relevant regional execution. You set regional communications priorities, lead agency partners, and serve as a trusted cross‑functional partner to marketing, publishing, production, and studio teams. This role sits within the Microsoft Gaming Integrated and International Communications team, championing player‑first storytelling and innovative communications that serve passionate players across Blizzard, Activision, and Xbox globally.
Responsibilities
- Own end-to-end regional communications strategy and execution across LATAM and Canada, ensuring player-first, culturally resonant storytelling aligned to global direction and regional business priorities.
- Lead launch and live‑service momentum communications for Blizzard franchises, balancing long‑lead strategic planning with short‑lead opportunities tied to seasons, live ops, in‑game updates, events and cultural moments.
- Operate with autonomy in high‑ambiguity, fast‑moving environments, exercising sound judgment and adjusting plans as priorities evolve.
- Develop and execute integrated communications campaigns and storytelling platforms that elevate franchise narratives and deepen engagement across diverse markets.
- Shape and approve core messaging and press materials, including press releases, Q&As, talking points, reactive statements and spokesperson briefs.
- Build and maintain senior‑level relationships with priority enthusiast and mainstream media, key creators and influential community voices across Latin America and Canada.
- Serve as a strategic cross‑functional partner to marketing, publishing, production, studio leadership and legal teams to align messaging, timing and execution.
- Lead and direct PR and creator agencies, setting strategy, priorities and expectations while ensuring accountability and delivery against goals.
- Plan, allocate and optimize regional communications budget and investments, including forecasting, spend tracking and evaluating ROI across programmes and markets.
- Drive measurement, insights and reporting, translating performance data into clear recommendations that inform future strategy and planning.
- Represent regional communications strategy and performance confidently in regional, international and cross‑functional leadership forums.
- Support travel as needed, including periodic travel to the United States and other regions for planning sessions, team events and key launch moments.
Qualifications
- 13+ years of experience in communications, PR or media relations with demonstrated ownership of regional or multi‑market communications strategy.
- Proven experience supporting entertainment, gaming, technology or consumer brands, ideally within fan‑driven or community‑led ecosystems.
- Strong understanding of LATAM and Canadian media and creator landscapes, with experience operating across culturally diverse markets.
- Track record of leading launch and live‑service communications in complex, fast‑paced environments.
- Ability to set strategy, prioritise work and make decisions independently while staying aligned to global direction.
- Excellent written and verbal communication skills, with experience crafting clear, compelling narratives for multiple audiences.
- Experience managing agencies and vendors across multiple markets, including performance evaluation and budget accountability.
- Data‑driven mindset, with experience using insights and reporting to optimise communications impact.
- Strong organisational skills, sound judgement and comfort managing multiple priorities simultaneously.
- Fluency in English required; Portuguese, Spanish proficiency a strong plus.
Benefits
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependant care spending accounts, life and AD&D insurance, disability insurance.
- 401(k) with Company match, tuition reimbursement, charitable donation matching.
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave.
- Mental health & wellbeing programmes, fitness programmes, free and discounted games, and a variety of other voluntary benefit programmes such as supplemental life & disability, legal service, ID protection, rental insurance and others.
- If the Company requires that you move geographic locations for the job, you may also be eligible for relocation assistance.
We provide a suite of benefits that promote physical, emotional and financial well‑being for ‘Every World’ – we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including the above and more.
Compensation
In the U.S., the standard base pay range for this role is $105,120.00 – $194,400.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately your specific range and offer will be based on several factors, including relevant experience, performance and work location. Your talent professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.
Equal Opportunity and Accommodation Statement
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status or disability status, among other characteristics.
We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to General employment questions cannot be accepted or processed here. Thank you for your interest.
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