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Director of Digital Marketing

Lifester Corporation, New Canaan, CT, USA

Pay: $50,000-$75,000/yr

Job type: Full Time


Lifester.com is looking for a highly creative and motivated person to be part of our growing startup team to help execute our digital marketing and sales strategy.

Primary Duties and Responsibilities

  • Marketing Automation
  • Salesforce CRM customization and integration
  • SEO, SEM and Google Adwords knowledge
  • Hootsuite, social media advertising
  • Guest blogging and press release creation
  • Adobe Photoshop or general design knowledge

Compensation Package

  • $50,000 to $75,000
  • Salary commensurate with experience
  • Subsidized benefits package

Requirements

  • Bachelor’s degree;
  • 3-5 years of relevant work experience in digital marketing
  • 3-5 years hands‑on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act‑on highly preferred), with knowledge of how cross‑platform integrations impact data flows and campaign enablement.
  • Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources.
  • Exceptional interpersonal and sales skills, proactive working style and extremely organized.
  • Strong attention to detail, accuracy, follow‑up, and deadline a must.

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