Marketing Coordinator Intern

Marketing Coordinator Intern

Major Hollywood and independent movie studios have appointed Swank Motion Pictures, Inc. as their exclusive licensing and distribution partner to offer their box-office hits for public performance in non-theatrical markets (markets outside theaters). Swank represents Walt Disney Pictures, Warner Bros., Sony Pictures, New Line Cinema, Lionsgate, MGM, and many more!
We are seeking a Marketing Coordinator Intern to join our team this summer. This role will focus on supporting the development and refinement of a comprehensive go-to-market strategy for a new content initiative designed to appeal to a broad range of audiences across multiple markets. The intern will play a hands‑on role in identifying buyers, defining target segments, and exploring the best marketing channels (with a focus on digital strategies). Working alongside our Marketing team and in collaboration with a Sales Intern, this position will provide real‑world exposure to campaign development, lead generation, and multi‑market outreach.
Responsibilities:
Research and profile buyers in target markets
Segment audiences and identify key decision‑makers
Build a database of potential leads aligned with sales outreach
Assist in shaping a go‑to‑market plan for packaged film offerings
Recommend best practices for targeting each segment across digital platforms
Contribute ideas for content marketing, events, and campaigns
Support creation of targeted email cadences, landing pages, and social campaigns
Help with digital ad recommendations (LinkedIn, Meta, etc.)
Track digital engagement and provide reporting on campaign performance
Partner with the Sales Intern to align marketing efforts with prospect outreach
Share qualified leads and insights from research and campaigns
Assist in collecting testimonials and success stories from pilot customers
Help define value messaging and refine through insights, research, and customer feedback

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