Vice President of Marketing

Overview Visit.org is looking for a passionate and ambitious Vice President of Marketing to join our remote team. The Vice President of Marketing will be responsible for shaping the future of our marketing organization during a critical phase of growth. The right candidate is both a visionary and an operator, someone who can architect scalable marketing systems and also inspire teams to execute with excellence. The right candidate will have an entrepreneurial spirit, extreme passion for our mission, and the energy and discipline to come in and be a builder in a start-up tech environment.

Responsibilities

Partner with the CEO and leadership team to set and execute a high-impact marketing strategy that supports Visit.org's short- and long-term business goals

Own the entire marketing function, including demand generation, brand, communications, content, product marketing, and lifecycle marketing

Lead all pipeline-building efforts across paid, owned, and earned channels to drive qualified leads and customer acquisition

Oversee product marketing strategy to support launches, feature adoption, and cross-sell/upsell opportunities across the customer base

Build, manage, and grow a high-performing marketing team; coach and develop team members and marketing leadership

Oversee internal and external communications, including PR, executive comms, and social media strategy

Work cross-functionally with Sales, Product, and Customer Success to ensure alignment on go-to-market execution

Set, track, and optimize against clear KPIs and ROI metrics; develop marketing forecasts, manage budget, and report on performance to leadership and board

Thrive in a fast-paced startup environment with a strong sense of ownership and adaptability

Demonstrate passion for the company's mission and the impact of technology in driving social change

Qualifications

12+ years of progressive experience in B2B marketing, with at least 5 years in a marketing leadership or executive role

Demonstrated success leading marketing for a SaaS company, ideally in HR Tech, CSR, or related verticals

Deep understanding of full-funnel marketing strategies, including growth, brand, content, and product marketing

Experience owning a marketing number and aligning marketing to revenue outcomes

Proven ability to build, manage, and inspire cross-functional marketing teams

Data-driven, metrics-oriented decision-maker who is comfortable with setting KPIs and managing performance

Excellent communication, storytelling, and executive presence

Experience in the CSR space is a plus

Excited about AI-driven innovation in the marketing space

A mission-first leader who is excited to shape a purpose-driven brand

Benefits

Health, Dental, Vision

Unlimited PTO + Holiday + Birthday off

Unlimited Social Impact Time Off (SITO)

Competitive salary

Mission-aligned company events/volunteering

Inclusive, exciting start-up culture

Accelerated career & personal growth

Culture Club and more

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