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Social Media Manager

Pavago, Multiple locations

Job type: Full Time


Social Media Manager
Type:

Full-Time Remote | Working Hours: U.S. Business Hours

About This Opportunity:
Join a growing business as their Social Media Manager and take ownership of building a strong, engaging, and high-performing brand presence across social platforms.

This is a hands-on role for someone who understands how to combine creativity, content strategy, community engagement, and performance analysis to grow audiences and drive measurable business impact. You’ll manage social media strategy, content planning, publishing, engagement, and campaign performance across platforms including LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube.

We’re looking for someone creative, organized, proactive, and highly comfortable managing multiple platforms while staying on top of trends, engagement opportunities, and performance insights.

If you enjoy social media strategy, content creation, storytelling, audience growth, community engagement, and brand building — this role is for you.

What You’ll Do:

Develop and execute social media strategies aligned with marketing and growth goals

Create and manage content calendars across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube

Write engaging social media captions, hooks, and platform-specific content

Collaborate with designers, editors, and marketing teams to create high-performing visual content

Schedule and publish content using tools such as Hootsuite, Buffer, Sprout Social, or HubSpot

Monitor comments, DMs, mentions, and community engagement daily

Build audience engagement through conversations, trend participation, and community interaction

Launch and support organic and paid social campaigns for content, events, and promotions

Analyze content performance and optimize strategies based on engagement and conversion data

Track KPIs including engagement, follower growth, reach, clicks, and conversions

Stay current with social media trends, platform updates, and emerging content opportunities

Support brand positioning and online visibility through consistent social media execution

What You Bring:

2+ years experience in social media management, content marketing, or digital marketing roles

Strong experience managing business or brand accounts across multiple social platforms

Excellent copywriting, storytelling, and content creation skills

Experience using social media scheduling and analytics tools such as Hootsuite, Buffer, Sprout Social, or HubSpot

Strong understanding of LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube best practices

Familiarity with Canva, Adobe Creative Suite, or other content creation tools

Strong understanding of audience engagement, content strategy, and social media growth

Analytical mindset with ability to track, interpret, and optimize performance metrics

Highly organized with strong attention to detail and execution discipline

Excellent written and verbal English communication skills

Nice to Have:

Experience managing social media for SaaS, e-commerce, agencies, or professional services businesses

Experience with influencer collaborations or UGC campaigns

Familiarity with paid social advertising platforms and campaign boosting

Experience creating short-form video content or coordinating video production

Background in startup or fast-growing business environments

Key Success Metrics:

Engagement growth across social platforms

Follower and audience growth consistency

Increased website traffic and lead generation from social channels

Strong content consistency and publishing reliability

Community engagement and response quality

Performance improvement across campaigns and content initiatives

Why You’ll Love This Role:

High-ownership role with direct impact on brand growth and audience engagement

Opportunity to shape social strategy and creative direction across multiple platforms

Fully remote flexibility with creative freedom and autonomy

Work closely with marketing and leadership teams on growth initiatives

Exposure to content strategy, branding, paid campaigns, and community growth

Long-term growth opportunity within social media, digital marketing, and brand strategy

Ready to help build a high-performing social media presence that drives engagement and growth?

Apply now with examples of social accounts, campaigns, or content you’ve managed.

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