We’re looking for a highly analytical and creative Creative Strategist to lead ad ideation and performance-driven content direction. This role will be key in shaping winning ad angles, guiding production, and scaling high-performing creatives in a fast-paced startup environment.
Key Responsibilities
Develop creative briefs and ad angles for video and design teams
Write and refine high-converting ad copy based on buyer persona insights
Direct video production , including B-roll selection and script improvements
Act as the strategic lead for the creative team, providing clear direction and insights
Test, validate, and iterate on ad angles (e.g., knee joint, finger joint, hip joint)
Continuously optimize creatives based on performance data and insights
Qualifications & Skills
Expert-level copywriting skills for direct response ads
Strong understanding of buyer psychology and personas
Solid knowledge of media buying and ad performance metrics
Experience in video production direction and content structuring
Ability to create and guide static ad concepts
Highly data-driven mindset (decisions based on performance, not personal preference)
Benefits & Working Conditions
Remote Working for US Company
Exposure to new technology & trend
Competitive Salary
Performance bonus
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Creative Strategist for DTC Ecommerce (US Based/Remote)
Paired, New York, NY, USA
Job type: Full Time