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Social Media Marketing Manager

Goodwin Recruiting · Argyle, TX, USA ·

Job type:
Full Time

Join a mission-driven team within an innovative personal development organization making an impact on our community. This is a unique opportunity to shape and grow the voice, visibility, and organic reach of a respected movement, directly influencing brand storytelling and strategy at the highest level.


Director of Digital Strategy Benefits & Compensation:


  • Competitive base salary, commensurate with experience.
  • Opportunity to collaborate directly with executive leadership and make strategic decisions.
  • Occasional weekend hours for key conferences and launches.
  • Career growth in a purpose-driven, values-aligned environment.


Director of Digital Strategy Requirements & Qualifications:


  • 7–10+ years of experience in social media management, digital content leadership, and brand strategy.
  • Expertise in digital storytelling, organic growth, and podcast management.
  • Strong team leadership experience with proven ability to hire, train, and inspire creative teams.
  • Exceptional communication, writing, and brand-building abilities.
  • Deep proficiency with social platforms, analytics, and organic advertising strategies.


Director of Digital Strategy Day-to-Day Responsibilities:


  • Develop and oversee a comprehensive content and social media strategy aligned with company mission and growth targets.
  • Partner with executive leadership to shape and amplify personal brands across digital platforms.
  • Lead, mentor, and manage a distributed team of content creators, social media VAs, and agency partners.
  • Guide the creation of premium, story-driven content for Instagram, YouTube, Facebook, TikTok, and emerging channels.
  • Architect and execute platform-specific strategies for organic audience growth and engagement.
  • Oversee and analyze campaign performance, setting KPIs and continuously optimizing for reach, impact, and brand visibility.
  • Direct all aspects of the organization’s podcasts, from guest outreach and production to repurposing content and tracking analytics.


If you’re an experienced digital strategist with a passion for driving revenue growth, this is your chance to lead and innovate in a thriving, purpose-filled organization.