Marketing Coordinator

Location:

Austin, TX
Job Id: 270
# of Openings: 1
Job Purpose

SXSW is seeking a Marketing Coordinator to support the Marketing department, with a primary focus on building, executing, and analyzing email campaigns that drive engagement. This role will also provide cross‑channel marketing support across additional campaigns and initiatives as needed. The ideal candidate is detail‑oriented, self‑motivated, and able to manage multiple priorities in a fast‑paced environment. The Marketing Coordinator plays a key role in supporting integrated marketing communications and expanding awareness and engagement for the SXSW & SXSW EDU Conferences & Festivals.
Duties & Responsibilities

Coordinate the development, execution, and optimization of email marketing campaigns
Support the planning and execution of integrated marketing campaigns across multiple channels
Maintain marketing calendars, project management tools, asset trackers, and shared documentation
Assist with email production, including asset coordination, graphics, testing, and photo management
Track campaign performance and help prepare reports, recaps, executive summaries, and marketing insights
Analyze campaign data to identify trends, opportunities, and areas for optimization
Support marketing events, community activations, partnerships, and meetups
Collaborate cross‑functionally to ensure the timely delivery of marketing assets and campaigns
Provide general support for ongoing marketing initiatives and departmental needs
On‑site Responsibilities

The Marketing Coordinator supports the on‑site execution of conference and festival marketing for SXSW & SXSW EDU and generally supports the overall production of both events through various marketing operations.
Qualifications & Skills

Qualifications include:
Bachelor’s degree in Marketing, Communications, or a related field
1–2 years of experience in marketing or a related role
Experience with HubSpot or a comparable email marketing/CRM platform
Working knowledge of HTML/CSS, particularly for email template creation and editing
Familiarity with collaboration and project management tools such as Slack, Airtable, and Google Workspace
Experience with Adobe Creative Suite, Canva, or other basic design/photo editing tools
Excellent written, verbal, and copy editing skills
Strong organizational and project management skills with exceptional attention to detail
Ability to manage multiple projects and deadlines in a fast‑paced environment
Proactive, self‑motivated team player with strong prioritization and follow‑through skills
Ability to work independently while collaborating effectively across teams
Knowledge and passion for innovation, tech, film, TV, music, and education industries are a plus
Physical Requirements

The physical demands described here are representative of those that an employee must meet to perform the essential functions of this job successfully:
Prolonged periods of sitting or standing at a desk and working on a computer
Ability to lift up to 15 pounds occasionally, as needed
Manual dexterity to operate standard office equipment such as computers, phones, printers, etc
May require occasional bending, reaching, kneeling, or climbing stairs
Ability to work outdoors, including exposure to varying temperatures or noise levels
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work Location & Schedule

The position is full‑time and located in Austin, Texas. Core business office hours are from 10 a.m.–6 p.m. Monday through Friday. You must be available to work additional hours from January through March, including evenings and weekends. You must also be available for the March event, which will have extended working hours onsite.

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