Campaign Analyst

Overview
As a Campaign Analyst you will be responsible for building digital campaigns in accordance with the client strategy outlined in each ticket request. You will configure campaign settings, creative assets and audience targeting to ensure campaigns will function and deliver successfully once activated. Campaign Analysts collaborate with internal teams throughout the campaign launch cycle to define the optimal implementation strategy, communicate campaign build status, resolve errors, and troubleshoot issues. As you grow in this role, you’ll contribute to streamlining implementation guidelines by identifying process improvements, platform automation opportunities and testing new user interface functions in our tools and applications. You’ll be the final and essential step in the Client Lifecycle for activating new digital campaigns.

Responsibilities

Work with colleagues to develop and implement effective campaign strategies for clients.

Manage time and processes to handle tasks efficiently.

Solve complex problems through analytical thinking.

Maintain documentation and technical third‑party tag specifications.

Execute digital campaigns across multiple platforms, including display banners, mobile applications, CTV/OTT/OLV, and native formats.

Construct detailed decision trees and audience targeting rules tailored to individual client strategies.

Traffic creative assets (third‑party tags, videos, HTML5) into the proprietary ad‑server, ensuring proper configuration, function, and scheduling.

Identify and address errors in campaign setup, resolving issues prior to activation to ensure seamless execution.

Troubleshoot and resolve issues related to creative assets, third‑party tags, custom personalization scripting logic, audience targeting, and impression count discrepancies, ensuring compatibility across devices and browsers.

Evaluate workflow processes to identify inefficiencies and recommend improvements that enhance operational efficiency and increase automation.

Monitor the assigned campaign ticketing queue and prioritize tasks to ensure timely daily implementation.

Communicate regularly with internal teams to guarantee campaigns launch promptly in accordance with insertion orders.

Assist with documentation and ongoing maintenance of tag specifications, product requirements, and process workflows.

Qualifications

4+ years of experience managing digital campaigns in ad operations or ad trafficking roles.

Proficiency in executing digital campaigns in ad‑serving platforms, DSPs, or content management systems.

Strong ability to analyze data and trends.

Experience with JavaScript, SQL, and HTML5 considered an asset.

Familiarity with web inspection and debugging tools such as Chrome DevTools or Fiddler.

Highly independent and quick to learn new skills.

Proven communication skills, bridging technical and non‑technical teams.

Effective time management and planning skills to support multiple campaigns simultaneously under strict deadlines.

Flexibility and adaptability to take on new campaigns and advertisers with little notice or training.

Positive and helpful team member who actively contributes toward common goals.

Innovative thinking and ability to develop solutions quickly in high‑pressure situations.

Compensation
Base salary: $55,400 – $102,800 (dependent on skills, experience, qualifications, location, and employment laws).

Benefits

Flexible time off (FTO) and 15 paid holidays.

Paid sick time.

Parental and new‑child leave.

Childcare & elder care assistance.

Adoption assistance.

Comprehensive health coverage.

401(k).

Tuition assistance.

Commuter benefits.

Professional development incentives.

Employee recognition.

Charitable donation matching.

Health coaching and counseling.

Epsilon is an Equal Opportunity Employer.

Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to LeaveofAbsence@epsilon.com to request an accommodation.

For San Francisco Bay and Los Angeles Areas:

Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901‑4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

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