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Social Media Manager & Content Creator

Underdogs, Cleveland, OH, USA

Pay: 60.000 - 80.000

Job type: Full Time


This isn't a post-and-ghost job. We need someone who can run the room...strategically and creatively.

Underdogs is a full-service creative and marketing agency rooted in Cleveland. We build brands, move culture, and show up for our clients in ways that actually matter. We're looking for a hybrid Social Media Manager and UGC Content Creator — someone who can own a brand's presence end-to-end.

You think in strategy and execute with a camera. You write captions that land, shoot content that converts, and know what's trending before it trends.

You must be based in Cleveland. There is no remote option for this role.

SOCIAL MEDIA MANAGEMENT

Own and manage social accounts across Instagram, TikTok, and relevant platforms for Underdogs clients

Build and execute content calendars aligned to brand strategy and campaign goals

Write copy — captions, hooks, CTAs — that sounds like the brand, not a template

Manage community engagement: comments, DMs, replies — on-brand and on time

Track performance metrics and turn data into real optimizations, not just reports

Stay sharp on algorithm shifts, cultural moments, and platform behavior changes

Collaborate directly with the Underdogs team on briefs, strategy, and client deliverables

UGC CONTENT CREATION

Produce authentic, scroll-stopping content across food, brand, and lifestyle verticals

Concept, shoot, and edit short‑form video and photo — primarily Reels and TikTok

Capture on‑location content across Cleveland: restaurants, activations, brand environments

Adapt to brand guidelines while keeping content feeling real, not scripted

Deliver polished, ready‑to‑post assets on brief and on time, every time

YOU BRING

Proven experience managing social accounts beyond your own page

A portfolio or handle that shows real results

Fluency in CapCut, Reels, Adobe, TikTok native editing, and basic photo tools

Strong copy instincts — concise, on‑brand, punchy

Trend intuition, not just trend awareness

Dependability — you show up and follow through

Cleveland‑based

BONUS POINTS

Agency or multi‑client social experience

Comfort with analytics and adjusting strategy from data

On‑camera confidence — not afraid to be in the content

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THE DETAILS

Full‑time position based in Cleveland, OH

Compensation commensurate with experience

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