Marketing Coordinator

Marketing Coordinator – Senior Management Advisors – Clearwater, FL
In office with the ability to travel as needed within the state of Florida.

About Senior Management Advisors
Senior Management Advisors is a trusted and well-known senior living operator with a proud legacy of over 50 years. We are passionate about creating vibrant lifestyles and exceptional experiences for seniors across our communities. As we continue to grow and innovate, we are seeking a highly organized and motivated Marketing Coordinator to join our dynamic team.

Position Overview
Senior Management Advisors is seeking a Marketing Coordinator to support the day-to-day operations of the Marketing Department. This role is ideal for a detail-oriented, creative, and organized individual who thrives in a fast-paced environment and enjoys managing multiple projects simultaneously.

The Marketing Coordinator will assist with a wide variety of marketing initiatives and administrative functions, including website updates, online listing management, online review management, print collateral coordination, community signage, onboarding of new hires, vendor coordination, AI initiatives and general marketing department support.

This position plays a key role in helping ensure all marketing efforts are executed consistently, professionally, and on time across multiple senior living communities.

Key Responsibilities
Marketing & Administrative Support

Assist the Marketing Department with daily projects, communications, and department organization

Coordinate marketing requests from communities and corporate leadership

Help maintain marketing calendars, project timelines, and task tracking

Organize and maintain digital marketing assets, files, photos, and collateral

Assist with ordering and inventory management of marketing materials and promotional items

Website & Digital Content Management

Update community websites with new content, specials, events, photos, and announcements

Update online listings and third‑party profiles including:

Google Business Profiles

A Place for Mom

Caring.com

Other online directories and referral sites

Online Review Management

Assist with monitoring and tracking online reviews for all communities

Help support company review generation initiatives and monthly review goals

Coordinate review response requests with community leadership teams

Ensure community profiles are updated with accurate information, photos, and branding

Track online reputation metrics and assist with reporting

Help identify opportunities to improve online presence and resident/family engagement

Community Signage & Print Coordination

Coordinate creation, ordering, and installation of community signage, banners, window graphics, directional signage, and event signage

Assist with maintaining brand consistency across all community signage and printed materials

Coordinate print collateral including brochures, flyers, direct mailers, postcards, and promotional pieces

Coordinate shipment and distribution of marketing materials to communities

Assist with signage updates related to promotions, events, renovations, and rebranding initiatives

New Hire Onboarding & Internal Support

Assist with onboarding and setup of new hires within the marketing department

Coordinate access requests, training materials, and department resources

Help maintain marketing SOPs, templates, and internal guides

Communicate with printers, signage companies, website vendors, photographers, and other marketing partners

Track project progress and ensure deadlines are met

Assist with invoice tracking and marketing-related administrative tasks

Assist with pulling monthly community activities calendars and ensuring all events are in line with company expectations

Support special projects, marketing campaigns, and community initiatives as needed

Qualifications

Bachelor’s degree in marketing, Communications, Business, or related field preferred

1–3 years of marketing, administrative, or coordinator experience preferred

Strong organizational and multitasking skills

Excellent written and verbal communication skills

Proficiency in Microsoft Office

Experience with website content management systems preferred

Detail‑oriented with strong follow‑through and time‑management skills

Ability to work independently and collaboratively in a fast‑paced environment

Compensation Details
50000-60000 Yearly Salary

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