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Strategic External Communications Lead (Remote)

R.W. Mercer Co., Lionville, PA, USA

Pay: 60.000 - 80.000

Job type: Full Time


We are seeking a highly skilled and strategic

External Communications Manager

to lead and execute our organization's external communication initiatives. This role is responsible for shaping public perception, managing media relations, and ensuring consistent, compelling messaging across all external channels. The ideal candidate is a strong communicator with a deep understanding of brand positioning, public relations, and digital communication strategies.

Key Responsibilities

Develop and implement comprehensive external communication strategies aligned with organizational goals.

Manage media relations, including drafting press releases, coordinating interviews, and responding to media inquiries.

Serve as the primary point of contact for external communications, ensuring consistency in messaging and tone.

Create and oversee high‑quality content for public‑facing platforms, including websites, blogs, newsletters, and social media.

Monitor media coverage and public sentiment, providing insights and recommendations to leadership.

Collaborate with internal teams (marketing, legal, executive leadership) to ensure accurate and timely communication.

Lead crisis communication efforts, including planning, messaging, and response execution.

Build and maintain relationships with journalists, influencers, and key stakeholders.

Track and analyze communication performance metrics to optimize outreach strategies.

Qualifications

Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.

Minimum of 5+ years of experience in external communications, public relations, or corporate communications.

Proven experience managing media relations and public‑facing communication strategies.

Exceptional writing, editing, and storytelling skills.

Strong understanding of digital communication tools and platforms.

Ability to manage multiple projects in a fast‑paced, remote work environment.

Experience in crisis communication and reputation management is highly desirable.

Proficiency with communication and analytics tools (e.g., media monitoring platforms, CMS, social media tools).

Core Competencies

Strategic Thinking

Excellent Verbal & Written Communication

Relationship Management

Brand Awareness & Messaging Consistency

Problem‑Solving & Decision‑Making

Adaptability in Remote Work Environments

Benefits

Flexible remote work environment

Competitive hourly compensation

Opportunities for professional growth and development

Collaborative and inclusive team culture

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