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Creative Copywriter Job at Syke Legal Engineering by Consilio in New York

Syke Legal Engineering by Consilio · New York, NY, USA ·

Job type:
Full Time

Creative Copywriter Our clients choose SYKE not just for our expert knowledge of Legal Technology, but because of our excellent delivery. We enable legal teams to embrace digital transformation without it disrupting the critical work which they deliver to their internal teams and clients. At SYKE we truly believe that our people are our greatest assets and play a pivotal role in the value we add to clients. Our teams are dynamic, versatile, innovative and forward-thinking in the delivery of solutions. We encourage an entrepreneurial mind-set and we are always open to new and exciting ideas that our people present. Joining SYKE provides our people with endless opportunities for growth and development.
Job Description We're looking for a creative copywriter to join our growing integrated marketing team, working across both the LOD & SYKE brands to create compelling marketing copy for our customers and partners. They will write engaging, thought-provoking, B2B and B2C marketing content for a legal audience.
On a day-to-day basis you can expect to spend your time writing:
Case studies – working from a detailed brief to create compelling success stories
Thought piece articles – deliver original and thought-provoking opinion pieces from the point of view of senior leaders with different tones of voice, based on written briefs or conversations with senior leaders
Monthly client emails as part of an ongoing cross and upsell nurture programme. Monthly prospect emails to generate new business leads.
Suites of organic LinkedIn posts to promote a particular service line, educating clients and prospects and encouraging them to consider us. Including post copy and headlines for supporting visuals/animations.
Client, partner and prospect facing sales materials across a range of service lines such as short brochures, toolkits and snapshot one-pagers.
Tone of Voice development – assist in the development and evolution of the SYKE TOV and apply this to future content pieces, including how the TOV aligns with LOD
Qualifications We'd like you to have the following:
5 years of B2B copywriting experience with examples that lean towards B2C in tone (we're not stuffy or corporate). Legal, professional services or a tech background a bonus
Impeccable written English skills
Ability to write in various tones of voice based on author personas
Quick to digest information and able to explain complex technical concepts in plain English
Some experience in creative concepting for digital ads (not essential)
LOD & SYKE are companies within the LOD Group who share a set of values and ambitions across the two brands. Although they are distinct entities, they work closely together to help their customers with all their legal operations, tech and people needs.
LOD was set up 15 years ago to make the lives of lawyers better and that is still at the centre of everything we do today. We match lawyers and other legal professionals with companies who need legal expertise in-house, giving them an alternative way of working other than in big law firms. They get more flexibility, more interesting opportunities, and more fulfilling work, with none of the drudgery of the magic circle firms. The companies get access to cream of the crop lawyers in a way that suits them; they can choose from individual lawyers, teams who can be parachuted in, or legal specialists who fix broken processes, or any combination of the above.
SYKE was founded in 2016 to help corporate legal teams choose, buy and implement legal tech. We support our customers, who are predominantly legal teams within enterprise corporate businesses, to modernise their operations through process improvements and bespoke tech solutions. We work with the leading providers of legal tech around the world and are tech agnostic, meaning we'll always recommend the most suitable solution for our clients' specific needs. Most of our team of over 160 legal engineers around the world are either former lawyers or have a legal background, meaning they have a fundamental understanding of our customers' needs.
Additional Information We don't have a central office; our teams work remotely or on client sites but you'll always have the support and supervision of the leadership team and we work hard to share ideas and innovation internally so that our colleagues remain the best in the business.
As you'd expect, across both SYKE and LOD, flexibility is baked into everything we do so everyone is treated like a grown up. We are flexible about working hours, locations and time-zones and we try to keep internal processes and paperwork to a minimum. We want everyone to spend their time doing stuff, rather than talking about doing stuff.
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In Summary: SYKE is looking for a creative copywriter to join our growing integrated marketing team . They will write engaging, thought-provoking, B2B and B2C marketing content for a legal audience . LOD & SYKE are companies within the LOD Group who share a set of values and ambitions across the two brands .

En Español: Creative Copywriter Nuestros clientes eligen SYKE no solo por nuestro conocimiento experto de la tecnología legal, sino también debido a nuestra excelente entrega. Permitimos que los equipos legales adopten la transformación digital sin interrumpir el trabajo crítico que ofrecen a sus equipos internos y clientes. En SYke creemos verdaderamente que nuestras personas son nuestros mayores activos y desempeñan un papel fundamental en el valor que agregamos a los clientes. Los mensajes mensuales de prospectos para generar nuevos clientes potenciales. Suites de publicaciones orgánicas en LinkedIn para promover una línea particular de servicio, educando a los clientes y perspectivas y animándolos a considerarnos. Incluyendo post copy y titulares para apoyar imágenes / animaciones. Cliente, socio y prospecto enfrentan materiales de venta a través de una gama de líneas de servicios como folletos cortos, kits de herramientas y snapshot one-pages. Tone of Voice desarrollo ayudan al desarrollo y la evolución del SYKE TOV y lo aplican a piezas de contenido futuras, incluyendo cómo el TOV se alinea con LOD Qualifications Queremos que tengáis el siguiente concepto: 5 años de experiencia en redacción B2B con ejemplos orientados hacia B2C en tono (no estamos llenos o creativos). SYKE se fundó en 2016 para ayudar a los equipos legales corporativos a elegir, comprar e implementar tecnología legal. Apoyamos a nuestros clientes, que son principalmente equipos jurídicos dentro de las empresas empresariales, para modernizar sus operaciones a través de mejoras adecuadas y soluciones tecnológicas personalizadas. Trabajamos con proveedores de tecnología jurídica del mundo legal y siempre recomendamos la solución más específica para nuestras necesidades corporativas. La mayoría de nuestro equipo de más de 160 ingenieros legales en todo el mundo son ex abogados o tienen antecedentes legales, lo que significa que tienen una comprensión fundamental de las necesidades de nuestros clientes. Información adicional No tenemos una oficina central; nuestros equipos trabajan remotamente o en los sitios del cliente pero siempre tendrán el apoyo y la supervisión del equipo de liderazgo y nos esforzamos por compartir ideas e innovación internamente para que nuestros colegas sigan siendo los mejores en el negocio. Como se podría esperar, tanto en SYKE como en LOD, la flexibilidad está incorporada a todo lo que hacemos para que todos sean tratados como adultos. Somos flexibles sobre horas de trabajo, ubicaciones y zonas horarias y intentamos mantener al mínimo los procesos internos y papeleo. Queremos que todos pasen su tiempo haciendo cosas, en lugar de hablar de hacer cosas.