Enterprise Product Marketing Lead — AI-Driven B2B Growth

The **Senior Manager, Enterprise Product Marketing** - serves as the strategic bridge between Cox Automotive's comprehensive product portfolio and its enterprise clients across Enterprise clients in the L2 segment. This role owns the total enterprise and OEM marketing responsibility - leading the complete marketing plan and execution across these verticals, including campaign strategy, sales enablement, training, communications, and competitive intelligence.* Transform product capabilities into enterprise-scale value propositions that resonate with leadership across all verticals - translating dealer-centric messaging and brand level materials into a more holistic enterprise POV (All Up Cox Automotive POV, Benefits and outcomes)* Develop and maintain client-facing Enterprise and OEM product roadmap presentations across marketing, retail, operations, inventory, financing, and strategic solutions* Create Retail roadmap narratives that articulate the Retail holistic vision and communicate quarterly capability releases to enterprise audiences* Bridge the gap between dealer-focused solutions and enterprise strategic objectives* Serve as the enterprise advocate in product discussions, ensuring Enterprise and OEM perspectives are reflected in roadmap and positioning decisions* Help enterprise clients understand and articulate the value of AI-powered capabilities within the Cox Automotive retail portfolio* A competitive salary and top-notch bonus/incentive plans.* Exceptional work-life balance, flexible time-off policies and accommodating work schedules.* Comprehensive healthcare, with multiple options for individuals and families.* Generous 401(k) retirement plans with company match.* Professional development and continuing education opportunities.* Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.* Extra perks like pet insurance, employee discounts and much more.* Bachelor's degree in related discipline and 8 years' experience in B2B marketing, product marketing, or strategic consulting. The right candidate could also have a different combination, such as a master's degree and 6 years' experience; a Ph.D. and 3 years of experience; or 12 years' experience in a related field.* Demonstrated ability to craft compelling narratives that translate complex products into clear business value for C-level and executive audiences* Proven experience supporting enterprise sales teams with strategic content and real-time enablement support* Strong analytical and synthesis skills - ability to distill complex, multi-product information into executive-ready insights and presentations* Experience managing multiple high-priority projects simultaneously in a fast-paced, matrixed environment* Strong presentation design skills with proficiency in PowerPoint; ability to create visually compelling, professional-grade executive materials* Active and strategic user of AI tools - including generative AI for content creation, competitive research, RFP drafting, and personalization at scale* Comfortable operating in a matrix organization where influence is key to success* Ability to adapt messaging for diverse enterprise audience types - manufacturers, financial institutions, and strategic partners* **Travel:** 15%* Degree in Marketing, Business, Communications, or related field* MBA or graduate degree* Automotive industry experience, particularly with Enterprise, OEMs, Rental Car companies, or Tier 1 suppliers* Enterprise B2B marketing experience with Fortune 500 clients* Experience working with or presenting to C-level executives* Familiarity with Cox Automotive product portfolio (Autotrader, Dealer.com, VinSolutions, Dealertrack, Xtime, vAuto, KBB)* Understanding of automotive retail ecosystem and dealer-OEM relationships* Experience with automotive marketing landscape* Product marketing backgroundCox brings together the world's greatest minds to help breathe life into new possibilities - and drive innovation for a better future. That's why we look for individuals who share our pioneering spirit, have imaginative ideas and are fearless when it comes to tackling the world's biggest challenges.Our people love technology - and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, there's no challenge too great for our pioneers. And there's no shortage of opportunities for you to make a difference.Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons.
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