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Digital Reporter/Producer

Nexstar Broadcasting · Multiple locations ·

Job type:
Full Time

A Digital Content Producer is responsible for curating high-performing content, updating local station website, crafting homepage layouts driven by data, and helping to report news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brand.

We are looking for that special person to launch our market’s new CTV platform.

Essential Duties and Responsibilities

Create and edit website stories with excellent grammar, punctuation, and AP Style that is packaged and promoted in a way that generates engagement and repeat site visits.

Monitor all forms of media (print, TV, digital, blogs, and social) and be quick to report breaking news stories, hunt for exclusive and/or trending content that will grow engagement, and drive loyal, local traffic

Excellent at writing headlines that grow audience and engagement

Prioritize packaging content that grows page views per visitor and time on site using headline testing, metric tools, and observed patterns to guide decision making

Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience

Promote and distribute news content on social media

Monitor social media accounts and respond to viewer questions and comments

Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast

Assist with and produce content for CTV as well as running OBS software

Experience, Skills, Education

2 years of experience in digital content and journalism

Clever headline writer that gets readers to click

Strong multi-tasking abilities

Adobe certified, preferred

Drone certified, preferred or experience with Drone operation

Organized, technical problem solver and quick decision maker

Comfortable with cold calling to develop stories.

Capable of researching, interviewing, and writing original news articles

Knowledge of SEO best practices and AP Style

Enjoys working in teams and has excellent interpersonal skills

Ease with/ability to learn new technology independently and quickly

Strong communicator

Schedule flexibility (nights, weekends)

Regularly meets measurements of success

Strong understanding of Google Analytics; Chartbeat experience a plus

Use OBS software, graphics, and video in production of original content

Ability to spot AI generated stories and videos

Proficiency in MS Office; HTML, CSS, and Photoshop experience a plus

Schedule

In-office

Evenings and weekends w/some flexibility

#LI-Onsite

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.