Overview
The Creative Director, Customer & User Experiences is a senior creative leader responsible for shaping a unifying creative vision across brand, storytelling, and end-to-end experiences—including digital, physical, and customer journeys.
This role translates brand strategy into immersive, intuitive experiences, defining how audiences interact with and feel a brand across touchpoints. It requires strong conceptual thinking, digital fluency, and the ability to guide cross-functional teams in delivering cohesive, human-centered experiences that drive engagement and action.
Type: Direct hire, hybrid in Manhattan
Schedule: Regular work hours
Salary Range: $190,000 - $225,000
Creative Director, Customer & User Experiences Requirements
- 8+ years in creative, brand, or digital leadership roles within agency, consulting, or integrated environments
- Proven experience leading brand systems and end-to-end experience design across CX, UX/UI, digital, events, and physical environments
- Strong portfolio demonstrating conceptual excellence, systems thinking, and experience-driven solutions
- Ability to translate brand strategy into narrative, interaction, and experiential frameworks
- Experience directing and collaborating with UX/UI designers, strategists, writers, and engineering teams
- High proficiency reviewing Figma files, prototypes, and interactive layouts
- Deep understanding of user journeys, interaction design, motion language, and component systems
- Strong grasp of responsive design, accessibility, and user clarity principles
- Familiarity with AI tools (e.g., ChatGPT, Claude, Firefly) and a curiosity for emerging technology
- Strong leadership presence, emotional intelligence, and ability to thrive in a collaborative, non-hierarchical environment
- Proactive, idea-driven mindset; not purely executional or design-focused
Creative Director, Customer & User Experiences Duties
- Define the creative north star, establishing vision, tone, and narrative direction across engagements
- Translate brand ideas into experiential systems, shaping digital behaviors, interactions, and customer journeys
- Lead concept development across web, brand, and experience-driven initiatives
- Establish experience principles, guiding UX/UI teams without owning execution (e.g., wireframes or production design)
- Direct emotional flow, interaction tone, and motion language across experiences
- Review and refine wireframes, prototypes, and UX flows to ensure clarity, storytelling alignment, and usability
- Ensure cohesion across content, design, and experience, delivering a unified and intuitive user experience
- Partner cross-functionally with UX/UI, strategy, content, and engineering teams to align business logic, storytelling, and execution
- Drive creative integrity from concept through build and launch, maintaining fidelity across development
- Lead and mentor creative teams, elevating craft, innovation, and collaboration
- Present and defend creative concepts to stakeholders, acting as a strategic idea partner in client engagements
- Oversee quality assurance for experiential consistency, ensuring design-to-development alignment
- Champion simple, intuitive, and impactful experiences that reflect brand identity and drive meaningful audience engagement
No deadline to apply.